"If Roger Federer wasn't such a nice guy, I would really dislike him" - James Blake on playing against the Swiss during his prime

A clip showcasing Roger Federer's legendary shot-making skills recently resurfaced on social media. It was from Federer's match against James Blake in the quarterfinals of the 2008 Australian Open, and it inspired the American to post a comment on social media praising the Swiss.

The video highlighted two incredible points won by Roger Federer. The first showed the lightfooted 20-time Slam champion covering the court with grace, elegantly switching directions.

The second showed a 14-shot rally, where Blake used some powerful strokes but fell short to Federer's exceptional all-round game and flair. The clip ended with a close up of the American with an exasperated look on his face.

James Blake re-posted the clip on social media and showered praises on the Swiss maestro's conduct both on and off the court, while mixing in a bit of humor too.

"Annoyingly good. If he wasn’t such a nice guy, I would really dislike him," Blake wrote on X (formerly Twitter).

Roger Federer won the quarter-final match against Blake in straight sets before falling to Novak Djokovic in the semifinals. Djokovic eventually lifted the 2008 Australian Open trophy - the first of his record 10 at the Happy Slam.

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Roger Federer features in new commercial for French winery

The Swiss at the 2023 Shanghai Masters

Roger Federer starred in a recent commercial for the French winery Moet and Chandon. He shared the screen with other celebrities like model Coco Rocha and British actress Lashana Lynch.

The luxury champagne house is part of LVMH Moët Hennessy Louis Vuitton SE. They appointed the tennis icon as their brand ambassador in 2012, and have continued their association till date.

The 20-time Grand Slam champion took to social media to share a glimpse of the commercial.

"Discover my latest adventure with @moetchandon," wrote Federer along with a video of the commercial on Instagram.

The Swiss on Instagram

The commercial begins with the 42-year-old in a black tuxedo, running spy style. He then encounters Coco Rocha setting up a champagne tower before meeting up with wine master Benoit Gouez to pick up a bottle.

He is next seen following up with French chef Yannick Alleno, after which he interacts with Lashana Lynch. He finally sits at the head of the table as the perfect host, raising a toast.

The Swiss maestro has been indulging in his love for fashion since hanging up his raquet in 2022. He endorses some of the top luxury brands in the world, including Rolex and Louis Vuitton.