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One Hundred, a company founded through a joint investment by MC Mong, has confirmed that it will sign the group The Boyz following their contract expiration with IST Entertainment. As per Korean media outlet SPOTV News's report on November 15, this move has been anticipated for months, with rumors circulating about the potential transfer.
According to the media outlet, the group will begin their activities under One Hundred in December. Following the confirmation of the idol group's transfer to One Hundred, the company has applied for several trademarks related to the group's name. Among the new trademarks are "The New Boyz" and "The Boys."
These applications have sparked mixed reactions from fans, who are divided on whether these new names would be suitable replacements for the group's iconic identity. Fans are expressing concerns over potential changes to the group's brand, with some voicing strong disapproval.
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Echoing a common sentiment of the fandom of the boy band, one fan wrote,
"idk which is worse THE NEW BOYZ or THE BOYS 😭😭 but that would be kinda hilarious not gonna lie"
"crazy how they're considering 'the new boyz'hwhen they have the opportunity to do the funniest thing ever and change it to 'the menz'" joked one netizen.
"god please let the boyz keep their name" remarked one fan.
Another fan wrote:
"no i want my boyZies to be boyZ not boys bcos theyre not the typical boysssss yall get meeeee."
Some fans urged IST Entertainment to allow The Boyz to retain their name, emphasizing the group’s dedication and sacrifices.
"ist ur last service for tbz is to give them their name plz" a X user posted.
"ist can at least give them their name after everything they did for that company and after all the shit they went through under them GIVE THEM THEIR NAME" shared a fan.
"IST please, just let them keep it! This name means everything to them and to us. It’s not just a name, it’s our journey and everything we love 💔😭" wrote another fan.
Another netizen commented:
"Need ist to do them one last favor."
The Boyz leave IST Entertainment to join One Hundred: New beginnings and potential name change
As reported by SPOTVnews on November 15, The Boyz's transfer to One Hundred became official after prolonged behind-the-scenes discussions between the members and the company. The group’s decision to move was finalized after the members expressed their collective desire to join One Hundred.
The company expressed its excitement while speaking to SPOTV News and Ilgan Sports on November 15. One Hundred emphasized their support for the K-pop group, stating they would ensure the group can develop individually and as a collective.
“While talking with the members of The Boyz, it was great to see all of the members wanting to transfer together. We hope to create a new chapter for the members of The Boyz who show the best teamwork."
The company continued:
"We will not spare our support so that the members of The Boyz can fully demonstrate their individual abilities as well as their group activities.” a representative from One Hundred stated.
The potential transfer has been under speculation since the spring, with One Hundred initially cautious about confirming the rumors. However, the company has since taken concrete steps to secure the group’s future with them.
On August 28, One Hundred applied for the trademark "The Boys" and followed up by applying for "The New Boyz" and "TNBZ" on November 13. These steps are believed to be precautionary, considering the possibility of a dispute over the K-pop group's original trademark.
SPOTV News reported there are ongoing discussions between One Hundred and IST Entertainment regarding the transfer of The Boyz's group name. The group may be forced to adopt a new name if an agreement is not reached.
Despite this uncertainty, One Hundred has reaffirmed its commitment to supporting The Boyz, ensuring that they will be able to showcase their abilities as both a group and as individual artists.
As The Boyz prepares for this transition, they will officially begin their activities under One Hundred next month. The company’s statement highlighted their hope to create a new chapter for the K-pop group and to support them in all their future endeavors.
The Boyz is a South Korean boy band formed by IST Entertainment, originally known as Cre.ker Entertainment, before merging with Play M Entertainment. The group debuted on December 6, 2017, with the single Boy from their first EP, The First.
The current members include Sangyeon, Jacob, Younghoon, Hyunjae, Juyeon, Kevin, New, Q, Haknyeon, Sunwoo, and Eric. Although initially a 12-member group, Hwall left in October 2019 due to health concerns.
One Hundred serves as the parent company of Big Planet Made Entertainment, INB100, and Million Market. It focuses on talent recruitment in production and content. The company aims to deliver high-quality K-content. It collaborates with leading artists and creators both in Korea and internationally.
