On August 1, 2024, Spotify unveiled the latest BLACKPINK 8th anniversary project and disclosed that they had prepared a 'This is BLACKPINK playlist' to commemorate the occasion, leaving BLINKs disappointed. The audio streaming platform shared the update through their official social media handle X and captioned their post:
"Join us in celebrating #8YearswithBLACKPINK. Check out our This is BLACKPINK playlist-you may discover a gem just for you."
Meanwhile, Spotify shared an ambiguous post through their X account on July 31, 2024, increasing the anticipation for the 8th-anniversary project for the group. They shared a post showcasing an Infinity symbol, complemented by purple/pink colors and surrounded by glowing stars.
However, after the audio listening platform shared that they had created a playlist to celebrate the group's 8th-anniversary project, fans were left heavily disappointed and expressed their dissatisfaction. Subsequently, an X user tweeted:
"All that for a playlist? Be so fr right now."
As the fandom heard about Spotify's 8th-anniversary project for the group, they criticized the audio streaming platform. Some stated they already had a playlist, while others confessed that they should have kept their expectations low.
"I knew it~ i learned to keep my expectations low."- A fan reacted.
"My expectations were low but somehow it is worse than what I expected."- A fan shared.
"So y‘all did all this for a already existing playlist? Y‘all think a Playlist with BP song would be a good 8th anniversary gift, while most of us already have an own BP playlist?"- A fan mentioned.
"Congratulations Spotify, you made no impact on the world."- A fan commented.
Many netizens expressed their disappointment as they could not get a new track from the group on the occasion of their eighth anniversary.
"All the clown yesterdays just for a playlist that already existed????"- A user reacted.
"There better be a new song released on their anniversary."- A user shared.
"Finally they will give us the tracks from the Born Pink World Tour."- A user mentioned.
"It is sad no new song from @BLACKPINK this year, no one even thought of it even @ygent_official?- A user commented.
BLACKPINK has released their much-anticipated concert film
BLACKPINK's concert film BLACKPINK WORLD TOUR BORN PINK hit cinemas worldwide on July 31, 2024, and featured the group's performances from Seoul's Gocheok Dome and other cities. The movie was released to commemorate the group's eighth debut anniversary.
The group also revealed through the South Korean social media platform Weverse that they would organize a fan sign event on August 8, 2024, for their eighth debut anniversary. The 88 lucky fans would be selected through a lucky draw and invited to attend the event.
In recent news, YG Entertainment confirmed that the four members of the group, including Jennie, Jisoo, Lisa, and Rosé, have renewed their exclusive contract with the agency in December 2023. However, they decided not to renew their individual agreements with the label.
The group debuted with their single album Square One in August 2016 and featured hit tracks, including Whistle and Boombayah.