'%20x='0'%20y='0'%20height='100%25'%20width='100%25'%20%0A%20%20%20%20%20%20%20%20%20%20xlink%3Ahref='data:image/jpg;base64,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'%3E%3C/image%3E%3C/svg%3E)
On Thursday, September 19, Korea's Top Music Review Magazine, IZM, shared a one-star rating for MEOVV's debut single, MEOW. The BLACK LABEL's K-pop girl group, MEOVV, debuted on September 6 with the first single release, MEOW, and IZM did not seem to be happy with the same.
In their review, they criticized the lack of meaning and intention behind the track and also highlighted its repetitive quality. Here's what they shared about the song:
"In a track that doesn’t even last three minutes, a full minute is occupied by cat sounds that hold no intention or meaning. The weightless repetition that includes the intro, outro, overdubbed chorus, and rap parts quickly becomes tiresome and, more importantly, takes away the most essential aspect: the members’ voices."
Trending
IZM continued,
"The monotonous rhythm, inaudible lyrics, empty repetition, and one-dimensional progression are all failures. The inability to fulfill either the desired image or the intended message leaves only an ambiguous form. Why is a catchy hook song that will soon be forgotten prioritized over good music that lingers and invites repeated listening?"
Therefore, IZM shared that MEOW lacked several qualities that would make listeners visit the track for a meaningful purpose. They were also not happy with the members' voices taking backstage in the song when other aspects, such as the repeating cat sounds and inaudible lyrics were in the forefront, thus making an attempt to attract listeners purely through its catchy hook.
All you need to know about THE BLACK LABEL's latest K-pop girl group, MEOVV
MEOVV is a five-piece K-pop girl group that was formed and debuted under THE BLACK LABEL. The girl group was produced by Teddy, a Korean-American rapper, songwriter, and record producer, who co-founded THE BLACK LABEL in 2016 with Kush. While Teddy was a performing artist till 2006 with 1TYM, he wrapped up the same to produce for artists instead.
Teddy has produced for several K-pop idols and YG artists, including Gummy, Taeyang, BIGBANG, Uhm Jung-hwa, G-DRAGON, 2NE1, Lee Hi, WINNER, PSY, iKON, and more. Therefore, when fans heard that he'd be rolling out his first K-pop girl group, netizens were naturally thrilled about MEOVV's debut. The members, Ella Gross, Anna, Gawon, Sooin, and Narin, also peaked fans' expectations.
The lineup especially intrigued several people, as many of the members were familiar faces to the fans. While Gawon was a former YG Entertainment trainee and a model for Adidas, Ella Gross garnered attention previously for her work as a child model and her resemblance to BLACKPINK's Jennie. Additionally, Anna is also known for her work as a Japanese model since 2014.
Anna also worked as an exclusive model for the magazine Seventeen Japan, from October 2019 to December 2021. The group's name, MEOVV, stands for My Eyes Open VVide (Wide). On August 28, the members were announced to have also been signed with another record label, Capitol Records.
When the group announced their debut single, MEOW, for its September 6 release, netizens were thrilled for what the members had in store.
