BTS' Jin leads July boy group member brand reputation ranking following his appearance at the 2024 Olympics

BTS member Jin has topped July 2024's boy group member brand reputation rankings released by the Korea Enterprise Reputation Research Institute. The institute analyzed 68,550,417 pieces of brand big data from 730 boy group members between June 20, 2024, and July 20, 2024.

Jin now holds the top spot for the second consecutive month after leading the list in June. This achievement coincides with his recent discharge from military service on June 12, 2024, and his appearance as the torchbearer for the 2024 Olympics relay event in Paris on July 15, 2024.

Other contributing factors might include Jin securing a brand deal as the global ambassador for the French LVMH brand, FRED jewelry, his recent photoshoot with W Korea, his participation in the 2024 BTS Festa, and his upcoming album and shows.

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BTS' Jin tops the boy group member Brand Reputation rankings list for July 2024

As the first of the seven BTS members to complete his military service, Jin is currently occupied with a hectic schedule, aiming to produce as much content for fans as possible.

He is reportedly participating in various variety shows and working on his solo debut album, much like his bandmates. Amidst all this, his role as a torchbearer in the Olympics 2024 relay has garnered him global appreciation.

Reports of his participation in various shows, the Olympics, and upcoming projects significantly contributed to him topping the list for two consecutive months.

The index is essential for analyzing an artist's popularity among the public. BTS's eldest member secured the top spot with a brand reputation index of 3,291,366. This includes a participation index of 274,425, which measures fan engagement and involvement; a media index of 863,147, evaluating media presence and coverage; and a community index of 1,447,592, reflecting fan community support and sentiment.

Other BTS members have also secured positions within the top 35 of the 100-member boy group list despite being away from the spotlight for at least six months.

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Top 35 K-pop artists on the male group member brand reputation rankings list for July 2024

Here is a list of the top 35 male idols who secured a spot in this month's rankings:

1. BTS Jin
2. ASTRO Cha Eun-woo
3. Super Junior Kyuhyun
4. RIIZE Wonbin
5. BTS Jimin
6. SHINee Onew
7. Wanna One Kang Daniel
8. BTS Jungkook
9. NCT Doyoung
10. Super Junior Hee-chul
11. SHINee Key
12. BTS V
13. SHINee Taemin
14. SHINee Minho
15. The Boys Younghoon
16. EXO Baekhyun
17. SEVENTEEN Jeonghan
18. Wanna One Kim Jae-hwan
19. The Boyz Juyeon
20. SEVENTEEN Wonwoo
21. RIIZE Sungchan
22. ENHYPEN Sunghoon
23. BTS RM
24. SEVENTEEN Mingyu
25. SEVENTEEN Hoshi
26. BTS Suga
27. SEVENTEEN Jun
28. Highlight Yoon Doo-joon
29. RIIZE Shotaro
30. NCT Mark
31. BTS J-hope
32. TWS Shinyu
33. ZEROBASEONE Sung Han-bin
34. RIIZE Anton
35. NCT Jaehyun

For the first half of 2024, the top male artists by month are as follows: January was led by ASTRO's Cha Eun-woo, followed by RIIZE's Wonbin in February. Cha Eun-woo maintained the top spot for March, April, and May. In June, BTS's Jin took the lead, maintaining his position into July.