On Saturday, August 31, BTS Namjoon's latest title track music video, LOST!, won the Craft Cinematography category at the 2024 Berlin Commercial Awards. The award ceremony was created to honor the most inspiring work in three separate sections namely personal work, commercial work, and music video content.
Each of these sections also has two separate categories, namely main and craft. Therefore, BTS' Namjoon's LOST! music video won the Craft Cinematography awards under the music video content. Following the achievement, fans have been storming in on social media platforms to congratulate the idol and his most recent achievement with the music video.
"CONGRATULATIONS RM"
Additionally, they've also been commenting on the creative face behind the music video, Aube Perrie, and her production and talent management company, Pulse Films. Here are a few reactions to the music video's win at the 2024 Berlin Commercial Awards along with the hashtags that fans have been trending in celebration of the same:
"DESERVED IT. THAT MV IS INSANE," said a fan on X.
"So proud and happy for him," added another netizen on X.
"OMG THIS IS HUGE,SO PROUD," stated a netizen on X.
More netizens and fans talked about and appreciated Namjoon's album, Right Place Wrong Person, and its title track, LOST!.
"RPWP IS TRULY FOR THE ARTS GODDAMN," commented an X user.
"CRYING. DESERVED. CONGRATULATIONS TO BOTH RM &HIS TEAM," said an X user.
"I'm new to this kind of genre, but deym you cannot skip a song on his album because it's a banger! It helped me to appreciate music even more," stated another X user.
All you need to know about BTS Namjoon's latest solo album, Right Place Wrong Person, and its title track, LOST!
BTS RM, the leader of the seven-piece K-pop boy group, released his second solo album, Right Place, Wrong Person, on May 24, 2024. The album, consisting of eleven songs in total, held the track LOST! as its lead. The music video for the same was also highly commended by fans, netizens, and other music industry professionals.
Through signs like mazes and other metaphors, the music video explains the metaphors that arise from being lost in life. It showcases what goes on inside Namjoon's brain and the representation was inspired by the 1967 French film, Playtime, directed by Jacques Tati. After watching the music video, many fans were inspired by the work and the message it conveyed.
In addition to the idol appearing in the music, it also features other significant faces in the industry like Audrey Kang, David H Lee, Hee Shin, Stephany Yujin, Natalia Bulynia, Taz Singh, Miji Yi, Yasamin Saadati, and Kasra Nemati. Apart from being praised by fans and netizens, the music video also received other labels of recognition.
Additionally, the video was screened at the 71st Cannes Lions International Festival of Creativity and was also named as the one of best short films on the internet by Vimeo's staff. Therefore, fans have been elated to see more and more awards and recognition being attached to BTS Namjoon's latest title track music video, LOST!.