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On Tuesday, November 26, Lovely Runner actor Byeon Woo-seok made a surprise appearance at the Cartier Christmas Holiday event held in Seoul, South Korea. The other Korean celebrities including Stray Kids’ Hyunjin and actress Roh Yoon-seo also attended the event.
Filled with the Christmas spirit, the actor wore a red velvet coat with a black turtleneck. He brushed his hair back, showing off his forehead. Byeon Woo-seok finished off his look with luxurious Cartier accessories. The newly appointed Cartier ambassador sported the brand’s watch, bracelet, a sleek golden chain, and a couple of rings.
Byeon Woo-seok’s fans seemed impressed with his surprise appearance. Consequently, his fans flooded the internet with praises for the actor. Echoing this sentiment, one user on X stated:
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“He is so fine”
Many other mixed reactions to Woo-seok’s appearance were seen on the internet. While one said:
“God definitely took His time crafting this man,” a fan wrote.
“it for sure is a surprise appearance because I am SURPRISED,” another fan commented.
“what else we wanna say abt him. nothing bcs all is perfect on him. haihhh,” stated an admirer.
“Byeon Wooseok is looking drop-dead gorgeous, majestic, pulchritudinous, beauteous, ravishing, esthetic, flawless, alluring, resplendent, statuesque, showstopping, eye-catching, stunning, handsome, bewitching, enticing, sublime, grand, splendiferous, magnificent, and jaw dropping,” commented another user on X.
One appreciated the visuals of the Lovely Runner star, while another fan wrote that Woo-seok seemed ‘beyond gorgeous.’
“Wooooooosek what is that gaze nd visuals. Somebody give him badassss role plz #ByeonWooSeok Such a red hottyyy he is,” remarked another fan.
“the black turtleneck, the red velvet tux, the hairstyle, the jewellery, the body proportion, the clean and sleek looking man….this is insaneeee we love you cartier wooseok!!!,” another fan commented.
“HE'S DASHING. I FORGOT TO BREATH,” wrote another X user.
“THIS MAN IS BEYOND GORGEOUS,” expressed a fan.
Byeon Woo-seok became the newest brand brand ambassador of Cartier
On Friday, November 22, high-end jewelry label Cartier formally unveiled Byeon Woo-seok as the latest brand ambassador. Earlier in 2022, Cartier named BLACKPINK's Jisoo as ambassador. Hyunjin from Stray Kids recently received the designation as a Cartier ambassador in October 2024.
Following the recent appointment, the actor now serves as the ambassador for two high-profile businesses, Prada and Cartier.
On November 4, Prada named Byeon Woo-seok their new ambassador. The actor attended the June Prada Spring/Summer 2025 presentation. Byeon Woo-seok joined an elite roster of Korean celebrities who represent Italian luxury with his ambassadorship. Karina from Aespa, Jaehyun from ENHYPEN, Jeon Somi from NCT, and Sana from TWICE.
Besides the two luxury brands, Woo-seok signed even more agreements with brands in 2024. The actor endorsed Physiogel, Discovery Expedition, LG Electronics StandbyMe, ILOOM, NH Bank, Euthymol, Clinique, Paldo, Olens, Giordano, Kyochon, Dashu, Ediya Coffee, Tamburins, Job Korea X Albamon, and Baskin Robbins after the success of his romantic, time-travel Korean drama Lovely Runner.
