HYBE reportedly sees 3% stock increase with BTS' Jin's solo debut album 'Happy' on the horizon

HYBE reportedly sees 3% stock increase with BTS
HYBE reportedly sees 3% stock increase with BTS' Jin's solo debut album 'Happy' on the horizon (Image via X/@BIGHIT_MUSIC)

HYBE Corporation has seen a notable rise in its stock value as anticipation builds for BTS member Jin's solo debut album Happy, set to release soon. According to a South Korean media outlet, E-today's report on October 21, 2024, the company's stock climbed 3.23%, reaching 194,900 KRW ($141.4).

This increase follows the announcement of Jin's highly anticipated album release and the upcoming comebacks and tours of other artists under the label, including Seventeen and TXT, scheduled for the fourth quarter of the year.

Jin, the first BTS member to complete his military service in June 2024, has kept fans engaged with various activities since his discharge. From his role as an Olympic torchbearer in the 2024 Paris Olympics to his ambassadorships with brands like Gucci and Alo Yoga, the singer-songwriter has maintained a strong presence in the public eye.

Now, his solo debut album, Happy, is set to release on November 15, 2024, with the pre-release track I'll Be There dropping on October 25, adding to the excitement among fans.


BTS' Jin's upcoming album and others boost optimism for HYBE's future prospects

Industry experts are confident about HYBE's future outlook. Kim Min-young, a researcher at Meritz Securities, highlighted that the company's momentum is projected to stay robust with forthcoming releases. The anticipated full return of BTS, once all members complete their military service by 2025, further strengthens this outlook.

New groups like BOYNEXTDOOR, TWS, and ILLIT are also contributing to the label's rapid growth, alongside the expansion of HYBE's platform, Weverse, and its various monetization strategies. Kim Min-young stated,

“Along with BTS’s resumption of full group activities in 2025, new groups such as Boynextdoor, Tws, and Illit are showing rapid growth, Strong momentum is expected with the launch of Weverse Membership Plus and the expansion of Weverse DM entry IPs.”

Earlier this month, HYBE experienced a 4.66% surge in stock value on October 15 following the initial announcement of Jin's solo album. The company had faced a brief slump in the preceding week but has since rebounded, showing an average growth of 7.14% over the past five days.

The anticipation is high as fans eagerly await the Epiphany singer's Happy album, scheduled to drop on November 15, 2024, marking his first-ever solo album. The album will have six tracks:

  1. Running Wild [Main Track]
  2. I'll Be There [Pre-Release Single]
  3. Another Level
  4. 네게 닿을 때까지 (Until it reaches you)
  5. Heart on the Window [with Red Velvet's Wendy]
  6. 그리움에 (In yearning/longing)

The album will be available in three unique versions—Journey, Imagine, and Navigate—each packed with collectible items like photobooks, posters, and stickers. Addtionally, fans who will purchase the album from either the BTS Japan Official Shop or Universal Music Store will receive limited-edition hologram photo cards and postcards, with added perks for those who opt to purchase all three versions.


Jin finished his military service in June 2024, making him the first member to complete his mandatory military service.

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Edited by Tiasha
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