Kim Soo-hyun, Kim Go-eun, Kim Tae-ri, Kim Ji-won, Jung Hae-in, and more were honored as winners at the 2025 Korea First Brand Awards on January 7.
The annual awards ceremony, held in Korea, recognizes brands and individuals anticipated to lead the upcoming year. Winners are determined through consumer surveys and expert evaluations. For the 2025 edition, the survey expanded beyond Korea to include Vietnam, reflecting broader consumer preferences.
2025 Korea First Brand Awards: List of winners
Below is the list of winners of the 2025 Korea First Brand Awards according to the survey conducted in South Korea.
Female Idol: aespa
Male Idol: ZEROBASEONE
Rising Male Idol: PLAVE
Rising Female Idol: FIFTY FIFTY
Rookie Male Idol: NCT WISH
Rookie Female Idol: UNIS
Male Vocalist: Changsub
Female Vocalist: Sunwoo Jung-A
Band: DAY6
Male Solo Artist: Lim Young Woong
Female Solo Artist: Karina
Drama Actor: Jung Hae-in
Drama Actress: Kim Tae-ri
Actor (Hot Trend): Kang Hoon
Actress (Hot Trend): Roh Yoon-seo
Rising Actor: Bae Hyeon-seong
Rising Actress: Park So-jin
Rookie Actor: Baek Seo-hoo
Rookie Actress: Chae Won-bin
OTT Actor: Kim Sung-cheol
OTT Actress: Go Min-si
Film Actor: Koo Kyo-hwan
Film Actress: Kim Go-eun
Scene-Stealer Actor: Kim Sung-kyun
Scene-Stealer Actress: Moon Geun-young
Idol Actor: Park Ji-hoon
Idol Actress: Seunghee
Male Idol Variety Star: BamBam
Female Idol Variety Star: Karina
Male Variety Show Star: Jun Hyun-moo
Female Variety Show Star: Hong Jin-kyung
Male Entertainer: Defconn
Female Entertainer: Lee Eun-ji
Male Multi-Entertainer: Dex
Female Multi-Entertainer: Ra Mi-ran
Sports Entertainer: Kim Jun Ho
Specialist-Entertainer: Jung Seung Je
Female Commercial Model: NewJeans
Male Commercial Model: Lim Young Woong
Male Celebrity YouTuber: Daesung (ZIP_DS)
Female Celebrity YouTuber: Hyeri (I am Lee Hyeri)
Chef: Baek Jong Won
eSports: League of Legends
Professional Baseball: KIA Tigers
Male Hot Icon: Na Young Suk
Female Hot Icon: Gabee
Male Radio DJ: Lee Moon-se (“Hello, this is Lee Moon Se”)
Female Radio DJ: Joo Hyun-young (” Joo Hyun Young at 12 o’clock”)
Comedienne: Lee Su-ji
Comedian: Hwang Jae-sung
Male Web Variety Program MC: Changsub (“Changing Majors”)
Female Web Variety Program MC: Jihyo (“Tenant”)
Character: “Catch! Teenieping”
OTT Variety Program: “Culinary Class Wars”
Music Variety Program: “The Seasons”
Educational Variety Program: “upGRADE you: Teachers”
Cooking Variety Program: “Fresh Off the Sea”
Criminal Variety Program: “Brave Detectives 4”
Travel Variety Program: “Europe Outside Your Tent”
Winners according to the survey conducted in Vietnam
Male Idol: TEMPEST
Female Idol: aespa
Male Rookie Idol: ARrC
Female Rookie Idol: BABYMONSTER
Male Solo Artist: Jin
Female Solo Artist: Rosé
Vocalist: Taeyeon
Actor: Kim Soo-hyun
Actress: Kim Ji-won
Variety Show: “Running Man”
Character: Larva
Which actors won in 2024?
At the 2024 Korea First Brand Awards, Namgoong Min was recognized as Actor of the Year, while Rowoon and Go Yoon-jung were honored as Rising Actor and Rising Actress, respectively. In the OTT category, Yoo Seung-ho and Suzy received accolades as OTT Actor and OTT Actress, with Lee Jung-ha and Lee Han-byeol winning as OTT Rising Actor and Actress in the 2024 Korea First Brand Awards.
In film, Kang Dong-won and Park Bo-young were named Film Actor and Film Actress, with Kim Taek and Park Ji-hu earning titles as Film Rookie Actor and Actress. In the drama category, Yoon Hyun-soo and Shin Eun-soo were celebrated as Drama Rookie Actor and Actress. Meanwhile, Jo Jae-yoon and Kim Shin-rok stood out as Scene-Stealer Actor and Actress in the 2024 Korea First Brand Awards.
As per South Korean outlet Maeil Business Newspaper, the 2025 Korea First Brand Awards photo wall was held at the Shilla Hotel in Jung-gu, Seoul on January 7.