Love in The Big City cast, ENHYPEN, NCT’s Jaehyun, & more make a show-stopping appearance at ‘Sound of Prada’ event in Seoul: See full guest list

Prada hosted its Sound of Prada exhibition at Candy Seongsu in Seoul on October 24, 2024. The event was attended by Korean entertainment industry stars such as ENHYPEN, actress Kim Tae-ri, NCT's Jaehyun, Love in The Big City cast and author, and more. The event's performer roster included Grammy-winning artist Anderson. Paak aka DJ Pee.Wee.

As per the brand's official website, the Sound of Prada connects the Italian luxury fashion house's creative output with musical expression worldwide. This itinerant event was first held in Paris in 2019 and has since traveled the globe, with versions and reflections in London in 2021 and Cannes in 2022.

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Korean entertainment industry celebrities grace the 2024 ‘Sound of Prada’ event in Seoul

Earlier, in July 2024, Prada held its Plural and Parallel event in Seoul. Brand ambassadors including ENHYPEN, Sana from Twice, Jeon Somi, Song Kang, and Jaehyun from NCT attended the event.

Meanwhile, the October event of Sound of Prada saw ZEROBASEONE, SHINee's Taemin, Love in The Big City actor Nam Yoon-su, All of Us Are Dead actor Jin Ho-eun, KISS OF LIFE members Julie and Natty, among others.

Anderson. Paak, DJ Spray from Korea, and DJ MAYURASHKA from Tokyo created soundscapes that reflected the current mindset by fusing various genres and styles. Anderson. Paak chose an assemblage of rising artists to create a unique blend of music for his performance.

aespa's Karina, ENHYPEN, Jeon Somi, Twenty-five Twenty-one actress Kim Tae-ri are some of the Korean celebrities who serve as Prada's ambassadors. In June 2024, HYBE subsidiary, Belift Lab's boy group ENHYPEN became the Italian luxury brand's newest ambassador.

Here's the list of all the celebrities who came together for the Italian luxury brand's exclusive event in Seoul.

• Kwon Eunbi
• ENHYPEN
• SHINee' Taemin
• NCT's Jaehyun
• Nam Yoon-su
• Jin Ho-eun
• Na Hyun-woo
• Oh Hyun-kyung
• Lee Seung-chan
• Park Sang-young (author of Love in The Big City)
• ZEROBASEONE's Seok Matthew
• ZEROBASEONE's Ricky
• ZEROBASEONE's Kim Gyuvin
• Ki Eun-se
• Hyoyeon
• Twice's Sana
• Kim Taeri
• KISS OF LIFE's Julie
• KISS OF LIFE's Natty
• Crush
• Kim Won-phil
• Anderson. Paak
• Kentaro Sakaguchi
• Maurice Brown
• Win Metawin
• Daniel Jang
• Kim Dae-yeon
• Sun Ii-ram
• CAMO
• GVAN
• JIHO
• Choi Ji-won
• Lee Yun-sung
• Ryan
• Joan Park
• Lee Yu-jung
• Layone
• BewhY

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In other news, ENHYPEN is set to release their their second studio repackage album, ROMANCE : UNTOLD -daydream-, on November 11, 2024. The album is a continuation of the group's July 2024 release, ROMANCE: UNTOLD. It sold over 117,000 copies in July and became their second album to achieve number 1 on the Top Album Sales chart.

Furthermore, Love in The Big City K-drama starring Nam Yoon-su, Jin Ho-eun, and Na Hyun-woo was released on TVING and Viki on October 21, 2024. The drama has 8 episodes and also has a movie version by the same name starring Kim Go-eun and Noh Sang-hyun, released on October 1, 2024, in Korea.