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On October 23, 2024, the American luxury brand Calvin Klein shared multiple Instagram posts and reels featuring ASTRO's Cha Eun-woo for its latest campaign, sending the fandom into a frenzy. The male artist donned outfits from Calvin Klein Studio, exploring minimalism and flaunting layers.
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Cha Eun-woo donned a double-faced wool car coat styled with a reversible wool bomber jacket, radiating warming up in charcoal layers. He emitted a soft touch in the second pictorial, donning a 100% cashmere crewneck styled with a relaxed wool coat. He completed his look with a wool v-neck draped over his shoulders.
Subsequently, Cha Eun-woo's latest look in the campaign circulated on social media and went viral on the internet. The fandom could not stop swooning over his visuals and outfits. An X user, upon watching the idol in Calvin Kein outfits tweeted:
"Minimal vibes, maximum impact- Cha Eunwoo always stands out."
The fandom showered praises on the idol's look for the American luxury brand Calvin Klein. They stated that the apparel's brand enhanced the simplicity of the male artist.
"In it everything looks so good, I love the two tones, although I'm more of a warm tones, but the cold is also part of me,"- a fan reacted.
"when you feel the temperature drop. look for warmth on CHA EUN-WOO, wearing the heavyweight puffer of the season,"- a fan shared.
"Elegance in every detail, Cha Eun-woo. With Calvin Klein, simplicity becomes a symbol of strength,"- a fan commented.
"So perfect and beautiful CK the Lamb Leather Car Coat And the best model for this EunWoo I love this,"- a fan mentioned.
Many fans also noted that the male artist embodied the aura of Calvin Klein.
"This guy is the perfect embodiment of the attitude of Calvin Klein,"- a user reacted.
"Leather so fine, love so fine. Cha Eunwoo is a True Beauty. This campaign is a total pleasure for the eye,"- a user shared.
"Leather so fine Cha Eunwoo so fine. Calvin Klein Studio Lamb Leather Car Coat makes the look Cha Eunwoo elevates the look more,"- a user commented.
"Dashing charismatic adorable... I need a whole new dictionary for you,"- a user commented.
More about Cha Eun-woo's latest activities
Cha Eun-woo embarked on his first solo fan concert, entitled Just One 10 Minutes "Mystery Elevator" on February 17, 2024. Subsequently, he released his debut extended play Entity on February 15, 2024, through Fantagio. The record featured six tracks, including U&I, F*cking Great Time, Stay, Where Am I, You're the Best, and Memories (CD bonus track).
On August 8, 2024, the idol was added to the cast lineup of the tVN's new entertainment and variety program, Finland Village Life. He joined Lee Je-hoon, Lee Dong-hwi, and Kwak Dong-yeon. He further released the digital single Hey Hello in collaboration with Norwegian singer Peder Elias on August 30, 2024.
He appeared in the thriller and romance drama Wonderful World on April 13, 2024, and is available to stream on Disney+.
