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On December 17, 2024, Consequence shared its annual K-pop Yearbook, where it recognized BTS member Jimin’s hit song WHO as the track with the biggest impact in 2024.
Released in July 2024, MUSE by Jimin debuted at No. 2 on the prestigious Billboard 200 Albums Chart, making it one of the most commercially successful K-pop releases of the year. Its title track, WHO, showcased his exceptional artistry and global appeal, topping both the Billboard Global 200 and the Billboard Global 200 (Excl. US) charts.
Fans, known as ARMY, expressed overwhelming pride in the BTS idol's achievements, flooding social media with messages of admiration. One fan hailed him as a "Forever Artist" and wrote on X:
Trending
"Proud of you Our Forever Artist."
Fans hailed the song as a "powerful track" of 2024 while some joked about haters attempting to dim the song's global appeal.
"A powerful track that has left a lasting mark on 2024!" one fan wrote.
"Can't wait for more "like this post if you've never heard this song" so Who can have another achievement," another fan reacted.
"I can hear kpopies coming from miles away with their ''like if you have never...'' twts," another fan remarked.
Several fans hailed the Like Crazy singer-songwriter as a "pop icon" for his second hit, WHO.
"Jimin is going to keep winning, aren't you guys bored of going every day after him and seeing him winning every single time? This is him after a random x user says no one has heard his songs," one fan wrote.
"Exactly! Everyone talked how they don't know the song DAILY, literal fans talked less than those people. HIS IMPACT IS VISIBLE on the charts, on the streets, in printed media, in awards, online, everywhere!!! Congratulations Jimin," another fan added.
"Biggest impact by the biggest male artist of a song released in 2024. Jimin the pop icon that you are," another fan added.
BTS' Jimin's MUSE: An album of exploration and depth
MUSE is an album that delves into themes of self-discovery and emotional vulnerability, with the BTS idol weaving personal narratives into the music.
The album’s sophisticated production was a collaboration between the K-pop star and a stellar lineup of co-writers and co-producers, including Pdogg, GHSTLOOP, and international talents like Jon Bellion and Teddy Sinclair.
Their combined efforts created a body of work that bridged modern pop with introspective lyricism, capturing the hearts of listeners worldwide.
In addition to its artistic merits, MUSE was a commercial juggernaut. The album sold over two million units globally within its first month, with WHO amassing over 800 million streams on Spotify, making it the fastest solo song by a K-pop artist to reach this milestone in 2024. As of December 17, 2024, WHO has amassed over 1.19 billion streams on Spotify.
The track’s soaring vocals and poignant lyrics contributed to its record-breaking 12 consecutive weeks at No. 1 on the Circle Chart's Global K-Pop Chart, setting a new benchmark for the year.
Jimin’s remarkable year was capped off with a win at the 2024 MTV Europe Music Awards, where he took home the trophy for "Best K-Pop." It was his first-ever global music award as a solo artist.
In other news, BTS' Jimin enlisted in the South Korean military on December 12, 2023, and will return on June 10, 2025.
