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On August 20, 2024, the Seoul Metropolitan Government appointed BTS Jin as the Honorary Tourism Ambassador of Seoul. To mark the occasion, the Seoul Tourism Organization’s official X account, @VisitSeoul, updated its header image to feature Jin alongside the message "Feel Seoul Good," titled "Jin of BTS - The Honorary Tourism Ambassador of Seoul."
For those who may not know, Visit Seoul is the official city guide, offering travelers diverse experiences, from K-food to cafes and festivals, when exploring the South Korean capital.
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This new role marks the third major collaboration for the BTS star since his return from military service in June. Shortly after completing his 18-month service, the idol became a representative for the luxury jewelry brand FRED.
Following that, he was appointed as the global ambassador for the Italian fashion house Gucci. Now, he has taken on the role of Seoul's tourism ambassador. Fans of the idol flocked to social media to congratulate the star on his recent partnership. A user on X, @seokjin_updates wrote,
"Kim seokjin is currently ruling the ambassador world."
"When he said : im busy then he truly very busy. His face will be everywhere. Wow," a fan wrote on X.
"Daebak!! Should be!!!! BECAUSE WHY WOULD THEY USE SUCH A BIG PICTURE. So proud . Oh & he deserves it!," another user commented.
"Following that page because of him," an X user remarked.
The idol's fans also showered him with a variety of nicknames.
"The face of Seoul. The face of South Korea," a fan wrote on X.
"PRIDE OF KOREA," another user commented.
"THAT ONE FRIEND THAT ALWAYS GOT A NEW JOB," a fan remarked.
More about BTS' Jin's previous and upcoming solo ventures
After completing his military service on June 12, 2024, BTS' oldest member quickly reconnected with his fans. Just a day later, he hosted a fan meeting to celebrate the group’s 11th debut anniversary.
Since then, he has been keeping busy with a packed schedule. He is the only BTS member currently out of the military. The BTS star made a global impact as a torchbearer for the 2024 Paris Olympics.
In addition to these public appearances, he has been named a global ambassador for two major brands: the French jewelry label FRED and the luxury Italian fashion house Gucci. Fans also eagerly anticipate his feature in the September issue of Harper’s BAZAAR Korea X Gucci.
Known for his charm on variety shows, the Epiphany singer launched RUN JIN, a solo spin-off of the group's well-loved variety show RUN BTS. The first episode has already been released, and fans are eagerly awaiting more, as teased at the end of the premiere.
The most anticipated project, however, is his solo album. While an official release date hasn't been announced, the idol has confirmed that he is actively working on it.
Additionally, fans can catch the artist's feature in the second part of the MBC show "푹 쉬면 다행이야" (Half-Star Hotel in Lost Island), which will air on August 26 at 9 p.m. KST.
