BLACKPINK member and soloist Jennie released a new teaser from her upcoming album RUBY, on her website on January 25, 2025. The teaser is a short audio snippet against the background of a retro pastel blue phone. Fans took to social media to express their excitement and decode what the teaser meant.
The blue phone is set against a pale yellow pastel background. Upon first glance, one might miss the numbers, but upon closer inspection, the phone's dial displays the unusual sequence of numbers as '1314567890' instead of the usual string of 1 to 0. Here's what the fans had to say:
"single on 31st jan??" one fan said.
This teaser comes a few days after the Mantra artist unveiled the news of her first solo album RUBY, and the unexpected release of the track Zen on January 25. Fans speculate this teaser could be for another pre-release single from the album.
"jennie is FEEDING us fr omg," wrote a fan.
"new single this friday already?! oh she’s not letting us rest," another person commented.
"JENNIE DROPPED ANOTHER SNIPPET," exclaimed a user upon the teaser release.
Fans also struck some humor after the teaser was released. The immediate descent into decoding the short teaser resulted in a series of humourous comments from the fans. Here's what some of them had to say:
"GIRL IM SO DUMB AT CATHCING THESE HINTS," wrote an X user upon not being able to deciper the teaser.
"this feels like the adventures of Sherlock Holmes," wrote another fan.
"SHES RELEASING JANE ON THE 31st?????" came another comment from a fan trying to decode the teaser.
More about BLACKPINK Jennie's upcoming album RUBY
After announcing her album, the BLACKPINK member has been actively sharing image and video teasers that invoked curiosity among the fans. The physical album will come in two versions - ZEN and JANE, across different formats.
The fans are kept guessing as to what the teasers mean and what will be the overarching theme of the album.
The artist's first studio album RUBY is slated to release on March 7, 2025. It will contain 15 tracks. The digital version will feature a string of collaborations with artists such as Childish Gambino, Dua Lipa, Doechii, Dominic Fike, FKJ, and Kali Uchis.
In celebration of her album release, the singer will also embark on a tour across South Korea and the US. Title The Ruby Experience by Jennie, Jennie will visit Los Angeles, New York, and Seoul. She has also announced that a portion of the proceeds will go into relief from the recent LA Fires.