"So gonna diss all her haters in this comeback" — Fans react as BLACKPINK's Jennie unveils first snippet of her upcoming song 'Mantra'

On October 1, 2024, BLACKPINK's Jennie posted a teaser of her upcoming single, Mantra, set to be released on October 11. In the clip, the K-pop sensation is seen in a light pink hairstyle, biting a cherry in an 18-second clip as a sample of the song plays in the background. In the caption, she wrote "10/11", confirming the release date.

Earlier, on September 27, she hinted at the release date for her upcoming solo album with an Instagram post. The picture showed "1011" written in white, displayed on the floor as Jennie stood beside looking at the camera. Fans speculated that the K-pop idol would release her album on October 11. The date also coincided with International Girls' Day, further earning her praises.

She then released the first concept teaser for her new song on September 29, 2024. The video displayed "Pretty Girl Mantra" as phrases like "pretty girls have no drama," "pretty girls sleep," "pretty girls have fun," etc. Fans conjectured that her album would focus on women and their life choices.

Meanwhile, the latest teaser snippet with the track sampling of Mantra has convinced fans that the idol might diss the "haters." The song's lyrics emphasize how girls just want to enjoy themselves and live their lives without facing harsh criticism. One fan wrote:

"Jennie is so gonna diss all her haters in this comeback"

Her fans highlighted how the idol started the promotions for her upcoming release by "calling all the pretty girls", focusing on being carefree and bold. Some fans discussed that the song is the rapper's answer to "haters" whenever they have targeted her for enjoying with her friends.

"jennie is so smart coz wdym she started the promo with “calling all the pretty girls” to “pretty girls’ mantra” to song titled mantra about being unbothered, carefree, and bold," one fan wrote.

"This is the same reaction that i have whenever she gets hated for partying with her friends, twerking, or feeling herself. like it's really not THAT deep," another fan wrote.

"Jennie you dont know how long i waited for your song babe, i cant wait to listen to your song oct 11 come quickly," another fan added.

Others mentioned how the song would be a "cultural reset."

"Mantra isn’t just a song, it's a cultural reset, it's the oxygen you breathe, it' a lifestyle, a reason to breathe, an escape from this cruel world filled with thieves. It's art, the first gift you open on christmas, a hug from a loved one, everything you’ve ever wanted!" one fan stated.

"It’s kinda wild how clear it’s become that YG was holding BP back and they still managed to become the biggest girl group of all time," another fan said.

"SO ADDICTED ON THIS MANTRA OF YOU JENNIE I CANT WAIT ANYMORE ILY," another fan added.

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BLACKPINK's Jennie signs a partnership deal with Columbia Records and confirms album release

On September 9, Jennie Kim signed a partnership deal with the American record label, Columbia Records. The deal partners with her company, ODDATELIER (OA), which she founded in December 2023, and covers her global solo endeavors. She posted the news on OA's official account and wrote:

"We are family"

For the unversed, Columbia Records houses artists like Beyoncé, Adele, Miley Cyrus, Bob Dylan, Bruce Springsteen, Calvin Harris, Céline Dion, Central Cee, Daft Punk, David Bowie, Diplo, Destiny's Child, Halsey, Halle, Harry Styles, Labrinth, and Lil Nas X, among others.

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In other news, Jennie debuted on the runway of Jacquemas' 15th-anniversary fashion show in Capri, Italy, on June 10, 2024.