On October 11, 2024, the media outlet W Korea released a teaser featuring BLACKPINK's Jennie, announcing her as the new face for the issue's forthcoming cover and issue, sending the fandom into a frenzy. In the clip, Jennie could be seen tasting the piece of cake with her fingers and then biting her lips. The video concluded with a sensual smile from her.
Although the video didn't explicitly show Jennie's face, the K-pop community quickly identified the idol in the W Korea teaser. Fans couldn't contain their excitement for the upcoming issue, with one Instagram user commenting under the post:
The fandom stated that the BLACKPINK member Jennie's voice was appealing to their ears, and her Chanel necklace enhanced the teaser video. They also mentioned that she released her single Mantra, which they referred to as a girl's anthem.
Other fans expressed admiration of how they were enjoying the solo era of BLACKPINK's Jennie and received content related to her forthcoming music.
More about BLACKPINK's Jennie's single Mantra
On October 11, 2024, BLACKPINK's Jennie released her solo single Mantra through Odd Atelier and Columbia Records, accompanied by a music video on her official YouTube channel, JENNIE. The track reached the No.1 position on the US iTunes Top Songs Chart. Additionally, it was crowned the fastest solo song by a female K-pop act to debut in the US iTunes Top 10 in 2024.
BLACKPINK's Jennie's comeback has been cited by the World Music Awards as the highest debut by a K-pop soloist in 2024. The Mantra music video also trended at the No.1 position on YouTube worldwide.
Mantra debuted at No.1 on both the Worldwide and European iTunes music charts. Subsequently, the song occupied the first rank on the iTunes Top Songs chart in over 54 countries.
The regions where Mantra dominated the iTunes Top Songs chart included Hong Kong, Estonia, Singapore, Australia, Costa Rica, United Arab Emirates, Bahrain, Mexico, China, Cambodia, Indonesia, Peru, Oman, and other countries.
Moreover, the track scored the second-highest entry on Worldwide Apple Music, landing at No.32, and charted at the first spot on MelOn Top 100. Mantra also emerged as the No.1 best-selling K-pop single in China in 2024 and was certified 3x Gold on QQ Music.
In recent news, Jennie graced Chanel's Spring/Summer 2025 show at Paris Fashion Week on October 1, 2024.