BTS' Jin has emerged as the highest-earning male artist from South Korea on Instagram, with a cost per post valued at $292,000. Hopper HQ, a UK-based data analytics and marketing research firm, has recently published its "2024 Instagram Rich List."
According to this Hopper HQ list, he ranks as the top male artist from South Korea and is positioned 68th globally. The Epiphany singer has achieved this status with his authentic and straightforward online presence. He shares a variety of content based on his interests and mood, including clips of him playing tennis, cooking, BTS moments, and personal selfies.
Notably, the idol's Instagram activity was limited for half of 2024 due to his military service, which began in December 2022 and concluded with his discharge on June 12, 2024.
Fans of the BTS singer are excited to see the idol's accomplishment and have congratulated him on X. A user with the handle @VocalKingKim playfully renamed the app in honor of the achievement:
"THE UNDEFEATED POWER OF JINSTAGRAM!"
"And it's for very good reasons... He is gonna be unstoppable," another fan commented.
"Go up go up the king will soon top the world," a netizen added.
Others have highlighted that the artist reached this rank with just one brand collaboration and a modest number of posts, primarily featuring his favorite moments from his phone gallery and hobbies.
"Keep in mind that despite being relatively inactive for the first half of 2024, our organically successful King Seokjin's Instagram account has the highest average engagement rate, likes, and earnings. We are so proud, Jinstagram is consistently adored by millions!!", a fan wrote.
"With minimal and random posts," a fan mentioned.
"His IG is like his collection of favorite things and memories,"another user commented.
BTS Jin ranks at #4 on 2024's top-earning South Korean artists on Instagram celebrities list
While The Astronaut singer ranks #68 globally, he is positioned 4th on the list of top-earning Asian Instagram celebrities. His high ranking is attributed to his impressive average engagement rate, likes, and earnings.
Several factors may have contributed to his success, including his recent military discharge, which has made him the only BTS member currently outside the camp.
Additionally, his role as a torchbearer in the Paris Olympics 2024 torch relay and his recent endorsement deal with the French luxury jewellery brand FRED could also be significant contributors to his high engagement levels and earnings.
Here are the South Korean celebrities on the Hopper HQ 2024 list:
- BLACKPINK Jennie- 85.1 Million followers
- BLACKPINK Jisoo- 79.3 Million followers
- BLACKPINK Rosé- 78.9 Million followers
- BTS Jin- 49 Million followers
- BTS RM- 46.6 Million followers
- Astro Cha Eun-woo- 45.9 Million followers
- Lee Min-ho- 35 Million followers
In other news, BIG HIT announced a new project titled Run Jin on July 30, 2024. This upcoming series is expected to be a spin-off of the group's popular variety show RUN BTS. Recently returned from military service, the artist is expected to tackle challenges solo in this new endeavor. The series is set to debut on August 13, 2024.