"We have no higher-ups who care about us anymore" — NewJeans Hanni talks about issues with the new ADOR management following the CEO change

NewJeans members (Image via X/@NewJeans_ADOR)
NewJeans members (Image via X/@NewJeans_ADOR)

On Wednesday, September 11, the NewJeans members kickstarted a livestream through their new YouTube channel. In the livestream, Hanni shared her experience with the new ADOR's new management. The idol stated that she tried raising a few concerns and issues she's been facing lately with the new CEO of ADOR, Kim Joo-young. However, the idol was not happy with the response.

She expressed that when she brought up her concerns to Kim Joo-young, she felt like she was labeled as a liar. Hanni also talked about how she was sad to realize that the higher-ups in the management didn't care about her or her group's well-being. Here's what the idol said during the group's recent YouTube livestream:

“When I saw that she was trying to move on from that matter I realized that the person who protected us is gone. I realized that we have no higher-ups that care about us anymore. I told her honestly but she made me feel like a liar.”

NewJeans member kickstart YouTube livestream, discussing their experience with the ADOR's new management

As of August 27, it was revealed that Min Hee-jin was removed from her position as ADOR's CEO. A new CEO, Kim Joo-young, who previously stood as HYBE's HR chief, was appointed as her replacement. Following the same, NewJeans members shared their experience with the new management system through their recent YouTube livestream.

Since the members were quite close with Min Hee-jin, they admitted that the recent shift in management and CEO has been difficult for them to adjust to. In addition to Hanni's comment about her concerns being dismissed and being labeled as a liar by the new CEO, Kim Joo-young, Danielle also shared her thoughts on the same.

Danielle expressed that they are scared to see what will happen to them and the other ADOR employees following the change in the CEO. Additionally, she also expressed she wants her and the members to make music their own way. Here's what she said during the YouTube livestream:

“Did we do something wrong? Our CEO got moved down, we aren’t able to work with our director, I’m so scared to see what might happen to our staff. If you really care about us, don’t just say you will protect us, let us make the music we enjoy and want to make.”

Soon after the livestream ended, their new YouTube channel was deleted. This was also not the first time the NewJeans members spoke about their love and respect towards their former CEO, Min Hee-jin. Recently, at TMA 2024, The Fact Music Awards, during their acceptance speech, the members mentioned that they are really thankful and grateful for their CEO, Min Hee-jin. However, since this was stated after the change in ADOR's management, it caused quite a commotion on the internet.


Therefore, with the new YouTube livestream from the NewJeans members added to the list of incidents where they confessed their displeasure with the new management, fans, and netizens are worried about the group's state and future.

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Edited by Meghna
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