According to Naver News, on September 4, 2024, HyunA's agency, AT AREA, announced their official position on continuous personal attacks, dissemination of false facts, and malicious comments directed at their artist.
In its statement, the company stated that it has been preparing to file a lawsuit as its artist continues to receive personal attacks and malicious comments. However, in the past, they exercised lenience at the singer's request.
"Hello, this is AT AREA. We have been preparing to file a lawsuit die to the continuous personal attacks, dissemination of false information, and malicious distortions targeting our artist HyunA. However, at the artist's request, we have consistently chosen to exercise leniency,"
The company emphasized that it was committed to protecting the basic human rights of its artists and would be taking severe legal actions against malicious rumors without any warnings, leniency, or settlement.
HyunA's marriage plans with Yong Junhyung increased the negative comments
According to AT AREA's statement, the Q&A singer has seen an increase in the spread of false rumors and hateful comments, eventually forcing the artist and the company to take strong legal action.
"...after the announcement of her marriage, we have confirmed that the level of defamation has become unbearable. In particular, after the release of her wedding photos, the creation and spread of false rumours have become so severe that we have decided to take strong legal action."
HyunA and Yong Junhyung made their relationship public in January 2024 with an Instagram post, requesting fans' support and understanding. However, the Bubble Pop! singer began receiving backlash, primarily due to Junhyung's criminal history. The hate comments increased as the news of their wedding was disclosed to the public. Her agency shared:
"HyunA and Yong Junhyung have been a great comfort to each other during difficult times and have decided to get married. They will hold a ceremony with close acquaintances in October and start a new chapter in their lives together."
After confirming their marriage on July 8, 2024, the Lip & Hip singer found herself in yet another rumor as fans began speculating the singer was pregnant. Very soon, the AT AREA denied them and hoped for a discontinuation of spreading these unfounded speculations.
Yong Junhyung was involved in the 2019 Burning Sun scandal, which also involved BIG BANG's Seungri. This has cast a long dark shadow over his relationship with HyunA. Fans were disappointed in the singer's choice after her long relationship with the Korean singer-rapper Dawn. The two were engaged before HyunA announced their breakup in November 30, 2022.
The extent of disappointment among the public can be observed in the singer's several public appearances. The decline in support was also evidenced by the cancellation of her North American tour.
On July 13, 2024, the I'm Not Cool singer performed at the Summer Night Race event in Everland. However, she received an extremely cold crowd despite performing her hit songs including Bubble Pop!, Red, Lip & Hip, I'm Not Cool, and her latest track Q&A.
Videos began circulating online highlighting the contrast between the singer's recent performances and her earlier performances. Many speculated that the lukewarm reception was linked to her wedding announcement with Junghyun.