"She deserves all of this and so much more"- Fans celebrate as ROSÉ and Bruno Mars's " APT. " becomes the fastest collab MV to reach 300 million views

BLACKPINK's Rosé and Bruno Mars's collaborative track APT. made history by becoming the fastest collaboration music video to reach 300 million views on YouTube. With this achievement, the music video also became the sixth fastest MV overall in YouTube history to reach this view count.

Fans worldwide have been celebrating the record-breaking success of Rosé and Bruno Mars’s APT. Many took to social media to express their happiness and pride. One fan shared:

"Genuinely so happy for Rosie she deserves all of this and so much more 😭❤️"

"Oh my god??? Breaking YouTube records in 2024 is crazy and she even tied with blackpink’s record?? Rosé don’t end your group like that" said one fan.

"in the big year of 2024 where youtube is not as mainstream for music as it was. she is breaking a new record. i am so proud of you big rosie!" wrote another fan.

" HAPPY 300M @numberoneHQ @BrunoMars Deserved!! 🥺🤧 SO PROUD OF U MOTHER 💗🙌🥳 #ROSÉ_BRUNO_APT #ROSÉ" a netizen posted.

"APT. just hit 300 million views on youtube and it's the 6th fastest music video to ever achieve this! This is crazy, I'm so proud of Rosé" expressed a X user.

Fans of BLACKPINK and Bruno Mars hailed the pair as the "pop duo of the year," applauding their unique synergy in APT.

"2026 GRAMMYs Best Pop Duo nominee in the making" a X user manifested.

"Amazing achievement! ROSÉ and Bruno Mars are an unstoppable duo! 🎉 #APT #300Million" praised one netizen.

"This is such an achievement because streaming activities has really slowed down this year. Congrats to Rosé." added this individual on X.

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Rosé and Bruno Mars’ APT. sets record with 300 million views and global chart success

On November 9, 2024, the APT. music video surpassed 300 million views. Released on October 18, 2024, the song achieved this milestone within just 22 days, 6 hours, and 30 minutes. This achievement makes it the fastest music video of 2024 across all genres to reach this view count.

APT. has also set a new record for K-pop soloists on YouTube. It broke the 11-year-long record previously held by PSY’s Gentleman, which took about 25 days to reach the same milestone.

APT. is a collaboration between South Korean singer Rosé and American artist Bruno Mars, launched as the lead single from Rosé’s upcoming debut album, Rosie (2024). Released under The Black Label and Atlantic Records, this marks Rosé's first solo release in three years, following her departure from YG Entertainment and Interscope Records in 2023.

The song is crafted by multiple writers and composers, including the BLACKPINK member and Mars. It merges elements of pop, pop-punk, and pop rock, with indie rock and electropop adding unique layers to its sound.

Inspired by a popular South Korean drinking game, the chorus is built around the chant "apateu" (Korean: 아파트; which translates to “apartment”), giving the song an engaging rhythmic quality.

APT. has seen immense global success. It topped the Billboard Global 200 and the Global Excl. US charts for two consecutive weeks, marking the second number-one on these charts for both artists.

In South Korea, APT. earned a "perfect all-kill," securing the top position on the Circle Digital Chart—an impressive first for both Rosé and Mars.

Additionally, APT. claimed number-one spots in multiple regions, including New Zealand, Australia, Hong Kong, India, Indonesia, Malaysia, the MENA region, the Philippines, Singapore, South Korea, and Taiwan.

It reached the top 10 on the US Billboard Hot 100 and the UK Singles Chart, making Rosé the first K-pop female soloist to break into the top 10 on both charts.

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Rosé's debut solo album, Rosie, will be released on December 6, 2024. The album includes 12 tracks and Rosé has contributed as a co-writer for all the songs. The album is, as described by the artist, "a burst of honesty" and reflects a raw, honest expression.