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On January 13, 2025, HYBE unveiled the much-anticipated KKUROCHET merchandise line, inspired by the member, Sakura of LE SSERAFIM. Known for her love of crocheting, Sakura often showcases her handmade creations and gifts them to loved ones, earning her the nickname "crochet master." This unique project offers fans a chance to share Sakura’s passion, blending her hobby with items fans can use and cherish.
Fans can purchase KKUROCHET merchandise starting January 14, 2025, at 11:00 a.m. KST exclusively on the Weverse Shop platform. Limited quantities are available, so fans are encouraged to place orders promptly, as items may sell out quickly.
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The KKUROCHET collection captures a retro, handmade aesthetic, appealing not only to LE SSERAFIM fans but also to a broader audience drawn to the charm of crocheting. Released via LE SSERAFIM’s YouTube channel, behind-the-scenes clips revealed Sakura’s active involvement throughout the year-long project, including brainstorming ideas and refining designs.
One standout product is the DIY crochet kit, which enables fans to explore the art of crocheting themselves. Designed to offer a hands-on experience, this kit reflects Sakura’s goal of encouraging fans to try new hobbies. Another notable item is the wish keyring, inspired by fans’ suggestions and crafted in colors representing the members of LE SSERAFIM.
KKUROCHET Merchandise: Complete list of LE SSERAFIM's Sakura's crochet-inspired products and prices
Here’s the full list of merchandise and prices of the KKUROCHET merchandise:
- DIY Official Light Stick Deco Hat - $19.68
- Strap - $34.44
- Wish Keyring - $31.98
- LE SSERAFIM Keyring - $31.98
- Micro Pouch - $28.70
- FIM Pouch - $45.10
- Crossbody Bag - $56.5
Fans should note that shipping addresses must be entered accurately to avoid delays or issues with delivery. International customers are advised to input addresses in the language of their region, as mismatched information could lead to customs complications.
Payment options vary by location and include PayPal, Eximbay, Alipay+, Toss, Kakao Pay, and more. Buyers can purchase up to three units of each product, and due to its consignment-based nature, the merchandise is shipped separately.
In April 2024, Sakura began exploring crocheting as a creative hobby, initially crafting small items like accessories before progressing to larger, more intricate projects such as beanies and tops.
Her passion for this art form quickly became evident, blending her interests with thoughtful gestures. For instance, she recently created a crochet bag as a gift for LE SSERAFIM's managers to make their work more convenient, showcasing her talent and her caring nature.
Sakura designed and crocheted a custom top for the group's Easy promotions, incorporating advanced techniques and even lettering that elegantly displayed the song’s title. She shared this creation on her Instagram, where fans admired the professional craftsmanship and her adorable styling with pigtails, and a coordinated outfit.
Sakura’s KKUROCHET project not only showcases her talent but also serves as an invitation to fans to embrace creativity and discover hobbies they love. As the first solo merchandise launch by Sakura, this collection is both a tribute to her artistry and a gift to fans eager to connect with her on a personal level.
