Ryan Reynolds has recently posted a video showcasing a Wolverine-themed popcorn bucket. Deadpool 3 titled Deadpool & Wolverine is scheduled to premiere in theaters on July 26, 2024, and the latest video from Ryan Reynolds is promoting the same.
Ryan Reynolds is in the character of Deadpool in the newly released advertisement video. The Wolverine-themed bucket is a genius stroke of advertising as themed popcorn buckets are trending for many popular films of 2024. 2024 already saw a Kung-Fu Panda-themed popcorn bucket and a Dune: Part Two-themed popcorn bucket take the internet by storm.
Deadpool & Wolverine is one of the most anticipated films of 2024 and the latest marketing move close to the release of the film has increased the fanfare surrounding it.
Ryan Reynolds unveils the Wolverine-themed popcorn bucket ahead of the release of Deadpool & Wolverine
Deadpool is called the 'merc with a mouth' however, it is Wolverine who has his jaws wide open in the latest themed popcorn bucket unveiled by Ryan Reynolds. The actor posted a video across social media platforms on May 30, to reveal a Wolverine-themed popcorn bucket ahead of the release of Deadpool 3.
The video showcases the bucket in the shape of Wolverine's head, with his mouth gaping wide. The open mouth is designed to be the popcorn holder (taking cues from the highly popular Dune: Part Two-themed popcorn bucket from earlier this year). The caption by Reynolds reads:
"Years from now they will look back at 2024 as when the War of the Popcorn Buckets began."
The popcorn bucket contains a branding that reads, "Designed by Deadpool". In the video, Ryan Reynolds, dressed as Deadpool pours popcorn into the wide mouth of Wolverine and drizzles liquid butter from atop.
Kevin Feige (President of Marvel Studios) remarked during this year's CinemaCon that Deadpool & Wolverine would receive a popcorn bucket that would be intentionally designed to be "crude and lewd". The lewd popcorn bucket is aligned with Deadpool's persona, with Ryan Reynolds also teasing the suggestive bucket earlier this year.
Director of the upcoming film, Shawn Levy remarked during CinemaCon in Las Vegas in April:
“The popcorn bucket, I’m going to say nothing except that that might be one of the greatest strokes of genius that Ryan Reynolds has had on this movie, and you’ll just have to wait and see.”
The popcorn bucket has been created keeping the highly popular and controversial Dune: Part Two popcorn bucket in mind. The popcorn bucket was shaped to resemble the open mouths of the sandworms in Dune.
Film merchandise has become increasingly popular over the years and popcorn buckets remind viewers of a pleasant viewing experience. 2024 is truly turning out to be the year for themed popcorn buckets.
About Deadpool & Wolverine
Deadpool & Wolverine is the highly anticipated third film in the Deadpool franchise. The return of Hugh Jackman as Wolverine has massively increased fanfare surrounding the upcoming film.
Although the plot of the film has been kept tightly under wraps, the trailer suggests that Deadpool will do a fair bit of timeline travel (now a staple in Marvel films). The Time Variance Authority has already been teased in the trailers, and the upcoming film might see significant changes in the Marvel Cinematic Universe.
Deadpool will likely encounter more than one version of Wolverine, as he rises to the occasion to be a 'hero among heroes'. Deadpool & Wolverine is scheduled to release in theaters on 26 July 2024.