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One of the biggest business investments of Beyoncé and Jay-Z is in the multi-billion dollar company Uber. Jay-Z invested a couple of million dollars into the company as early as 2011. Uber has taken off since then and the valuation of the company has grown multiple times to fetch the rapper around seventy million dollars as of now.
For Beyoncé, she was offered payment in the form of equity when she performed at a private event hosted by Uber. She received stocks worth $6 million from the taxi service company and her stocks are valued at around $300 million at present.
However, the celebrity couple has also invested in several other brands to boost their net worth to multi-billionaire status.
Roc Nation, and other most lucrative investments of Beyoncé and Jay-Z explored
Besides Uber, the celebrity couple has also made some judicious investments that have blown up in the long run and are fetching them millions every year.
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TIDAL
TIDAL was the very first artist-owned music company started by Jay-Z in 2015 for 45 million dollars. Other juggernauts like Rihanna, Beyoncé, Madonna, and Kanye West joined forces with the rapper, and the company pulled off a huge revenue income of 166.9 million dollars in 2019.
However, in 2021, the rapper offloaded 80 percent of company stakes to Twitter founder Jack Dorsey's firm Square, and walked away with a whopping fee of over $300 million.
Roc Nation Sports
Jay-Z decided to start Roc Nation Sports with zero experience in the sector. The rapper sold his stakes at the Brooklyn Nets and Barclays Center and started his own sports agency.
The gamble paid off and the sports agency reportedly brings in annual revenue of around $34 million and houses juggernauts like Robinson Cano, CC Sabathia Kevin Durant, and Victor Cruz.
Roc Nation
In 2008, Jay Brown partnered with the 54-year-old rapper and founded Roc Nation, which is one of the most lucrative business investments in Jay-Z's entire repertoire.
The franchise has several subdivisions including a TV production company, a talent agency, and a recording label, and is currently valued at an impressive $140 million. Furthermore, it brings Jay-Z a yearly revenue of around $85 million.
Rocawear
The clothing brand Rocawear was founded in 1995 and Jay-Z partnered with Damon Dash to boost the growth of the brand in 1997. With their efforts, the clothing brand reached its peak and was earning a yearly revenue of upwards of $700 million.
However, Jay-Z sold the brand in 2007 to Iconix Brand Group for $204 million but kept the creative and operational control. This means he is still earning from the sales of Rocawear.
Parkwood Entertainment
Beyoncé started Parkwood Entertainment in 2009 and her venture hasn’t looked back since its inception. The company was initially called Parkwood Pictures and rebranded itself to Parkwood Entertainment in 2010.
Beyoncé's venture initially produced films, clothing, music, and other merchandise for Beyoncé. Lately, the company has also been at the helm of The Lion King soundtrack.
Beyoncé has done several brand endorsements, deals, tours, and events through the company and it has also acted as a record label for upcoming superstars like Halle and Chloe.
According to Rocketreach, the venture brings Beyoncé an annual revenue of over $12 million.
Armand De Brignac
Jay-Z bought the champagne company in 2014 and has been promoting it ever since in his various events and other ventures. The rapper earns substantial revenue from Armand De Brignac (or Ace of Spades) and reportedly sold over half a million bottles in 2019.
Thereafter, he sold half the company to LVMH at a time when the brand's valuation was around $630 million. Therefore, the rapper must've earned at least $315 million from the whole deal.
40/40
A high-end bar and restaurant like 40/40 is also within the repertoire of the billionaire rapper's investments. Jay-Z opened the place in 2003 and it is regularly visited by celebrities like Paris Hilton, Pharell Williams, and others.
The franchise started with a lounge in Manhattan but was later expanded to include Brooklyn and Atalanta.
Reportedly, the restaurant bags a revenue of around $6 million per year for the rapper.
D'USSE
Bacardi partnered with Jay-Z to open a luxury alcohol brand called D'USSE in 2012. Jay-Z got half the shares while Bacardi kept the other half.
Despite the lucrative business, Jay-Z wanted to sell his stakes to Bacardi in 2021 because he thought that the brand was being mismanaged by the company.
The rapper sold back most of his stakes in the company for a cost of $750 million. However, the rapper still owns a large chunk of the company and still earns millions due to the ownership.
