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Rihanna currently stands at the zenith of the richest female musicians in America with an astonishing net worth of $1.4 million, as per Celebrity Net Worth. This makes her net worth more than contemporaries like Beyonce, Taylor Swift, and others. However, she is easily topped by Oprah Winfrey with a reported net worth of $3.5 billion, making her the richest self-made woman in America, as per Forbes.
Oprah first earned the title of a millionaire way back in 1989 and entered the coveted billionaire club in 2000. Her current net worth has slingshotted Oprah to the top of the list of richest self-made women in America. With all the money in her account, the 70-year-old regularly donates to charity and has used more than four hundred million dollars for philanthropic causes to date.
On the other hand, Rihanna's bank account has been mostly filled by her lucrative business ventures, unlike the general perception that she earns her net worth due to her album sales. Furthermore, her exceptional social media presence contributes a lot to her net worth.
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What are the lucrative ventures that helped Rihanna reach billionaire status?
Inclusivity-oriented marketing was the main USP of Fenty Beauty which was started by Rihanna in 2017. The brand’s vision became the hallmark of fashion brands in years to come, and it started out by launching a foundation lineup with over 40 shades to cater to people of all skin tones. It was later increased to 50.
Fenty Beauty partners with luxury brand LMVH to zero in on its marketing strategy of beauty for all. This includes actively promoting inclusivity on social media and boycotting brands or countries that go against the notions of inclusivity.
Furthermore, Fenty Beauty endorses environment-friendly practices like using biodegradable packaging materials, sourcing ingredients in a nature-friendly way and never testing the products on animals, which is the norm for quintessential beauty brands.
Fenty Beauty's vision and marketing strategies catapulted the brand to a net revenue of $72 million in its debut year of launching and it currently grosses over a hundred million in revenue. Rihanna reportedly owns half the company's shares, with the net valuation estimated to be between two to three billion dollars.
She also owns 30% of the lingerie brand Savage X Fenty which is valued at over one billion dollars at present. Rihanna also co-owns the music streaming service Tidal alongside juggernauts like Madonna, Kanye West, and Jay-Z. Overall, her business empire brings her an estimated revenue of 40-80 million dollars per year, according to Celebrity Net Worth.
Rihanna is also the highest-selling digital musician of all time and that contributes to increasing her net worth even further. The Barbados-born musician made her debut with 2005's Music of the Sun and has only climbed her way up ever since.
To date, Rihanna has sold over 60 million albums and upwards of 120 million singles. Her musical achievements have brought the singer a host of awards including nine Grammys, 12 Billboard Music Awards, and many more.
Other lucrative ventures of the 36-year-old include her massively expensive brand endorsements with companies like Samsung, Secret Body Spray, Budweiser, Cover Girl, Clinique, River Island, Gucci, Armani, Dior, MAC Cosmetics, and others.
Finally, the Love The Way You Lie singer does a lot to give back to society. She donated over 8 million dollars during the Coronavirus pandemic and has given over two million dollars to help abuse victims in Los Angeles through her Clara Lionel Foundation.
One paradigm-shifting decision made Oprah Winfrey a multi-billionaire
Oprah Winfrey skyrocketed in popularity in the 90s because of her globally popular show called The Oprah Winfrey Show. Debuting in 1986, the show had over 4000 episodes before finally calling it a day in 2011 after 25 years. However, one decision by Oprah made her the richest self-made woman in America.
Oprah was getting a million per episode for the show in 1986 but was left wondering whether she was being underpaid after it blew up to become one of the most popular talk shows in the United States.
This instigated the media mogul to establish Harpo Studios and she began producing her own shows and selling them to distributors. This single act inflated her earnings from a few million to almost $300 million a year.
