JoJo Siwa is ready to turn the 'adult' meter up and wants to be taken seriously by her fans. After releasing her first-ever adult song Karma, the Dance Moms alum is ready to launch her next musical number soon.
The 21-year-old posted a 9-second clip on her TikTok and Instagram profiles on Wednesday, May 29. In the video, she can be seen talking about the criticisms she faces from the 'brutal' world. However, she doesn't care and implores people to 'Choose Ur Fighter.' She said—
"They’ve been talking so much s**t. But I don’t give a f**k. ‘Choose Ur Fighter,’ b***h!”
This, along with other subtle hints on her official website has teased fans of the arrival of her new song. Although the 21-year-old hasn't confirmed an official release date, her official website already has graphics featuring loading bars along with Apple Music and Spotify pre-order buttons.
JoJo Siwa hints at the possible release of her next song on social media and her official website
In April, JoJo Siwa completed her transformation into a 'mature' star by releasing her first musical number meant for mature audiences. One month before its release, Siwa dropped mysterious teasers about Karma to her 11 million Instagram followers.
"The following content is not made for children, and may be disturbing or offensive to some viewers. May contain sexual themes, violence, strong language, traumatic scenarios and flashing lights," she posted on Instagram non March 11.
On May 29, Siwa shared yet another mysterious TikTok post hinting at the release of her next 'mature' musical number. In the nine-second TikTok video, the Dance Moms alumni could be heard saying:
"For the last few weeks, the world has been f*cking brutal."
Siwa goes on to say that people have been criticizing her too much, but she doesn't care about them. She posted the same video on Instagram, captioning, "Ready or not… here it comes."
Furthermore, JoJo Siwa's official website has a bright pink 'CHOOSE YOUR FIGHTER' graphic and features Apple Music and Spotify pre-save buttons and a loading bar. These hints strongly suggest that the next song will be released very soon.
The Dancing With the Stars alum's 'maturity' phase comes soon after she came out as queer in 2021. In an April 2021 interview with People, she said that she was not sure about her identity then and wanted 'to figure out.'
"But, like, I don’t know, bisexual, pansexual, queer, lesbian, gay, straight. I always just say gay because it just kind of covers it or queer because I think the keyword is cool."
She also said that she liked the word 'queer' and thought that the word 'pansexual' described her the best.
JoJo Siwa clarified her comments on 'gay pop' in an interview with TMZ
JoJo Siwa claimed to have started a 'new genre' of music called 'gay pop' with Karma in an interview with Billboard. The Dance Moms alumni went on to draw comparisons between gay pop and jazz-funk styles of music. However, the online community didn't take her words kindly and started criticizing the 21-year-old for claiming that she created the new genre.
In a subsequent interview published by TMZ on April 10, Siwa clarified her statements, explaining that she didn't claim to be the 'inventor of gay pop'. The Karma singer wanted to popularize the genre further and called herself the CEO or the CMO of the genre.
“I think I just want to make it more clear that gay pop is a genre,” Siwa explained. “I am not the inventor of gay pop, for sure not. But I do want to be a piece of making it bigger than it already is. I Want to bring more attention to it.”
She continued by drawing comparisons with the corporate world to explain her statement:
“I’m not the president [of gay pop], but I might be the CEO, or the CMO. I can be the CMO, the chief marketing officer, and use my marketing tactics whether people like it or not,” JoJo Siwa concluded.
This conversation was in reference to her latest single Karma. In the song, Siwa loses her quintessential child-artist persona and adopts her new, mature, and unvarnished style. In just over a month since its release, Karma's music video has been streamed over 40 million times on YouTube.