Ye, formerly known as Kanye West, has declared that his net worth now exceeds $2.7 billion, according to an alleged evaluation by Eton Venture Services (EVS). The rapper announced on his Instagram on January 24, 2025, sharing a screenshot attributed to EVS, which credited his music portfolio and exclusive ownership of the Yeezy brand as the primary sources of his valuation.
This claim marks a dramatic shift from Forbes' latest estimate of his net worth at $400 million as of January 24, 2025. In the Instagram post, Ye shared a screengrab stating,
"In 2025, Ye’s net worth stands at $2.77 billion USD as confirmed by Eton Venture Services."
In his caption, Ye expressed his excitement by quoting "LAA LA LA LA", the chorus of his 2007 hit Can’t Tell Me Nothing.
The announcement drew reactions from fans and industry figures alike, with Bay Area legend E-40 among those who commented in support. Meanwhile, Eton Venture Services, described on its website as specializing in analyzing income streams, market trends, and comparable sales for valuations, has not provided further clarification on the claim.
Kanye West's net worth contrasting evaluations from Forbes
Despite Kanye’s bold claims, Forbes maintains that the rapper’s current net worth is significantly lower, standing at $400 million. This discrepancy follows a history of disputes between Ye and the publication over his financial standing, as reported by Billboard.
In 2022, Kanye West was listed as a billionaire by Forbes, but his status was revoked after brands like Adidas, Balenciaga, Gap, and Universal Music Group severed ties with him due to controversial remarks.
Forbes' evaluations have historically sparked criticism from Ye, including in 2020 when he publicly lambasted the publication during an interview and on social media. The publication has previously accused Ye of exaggerating his wealth, comparing his claims to tactics employed by Donald Trump.
If Eton Venture Services’ estimate is accurate, Ye would surpass Jay-Z to become the wealthiest rapper in history. Forbes currently lists Jay-Z’s net worth at $2.5 billion, primarily derived from his diversified business ventures, including Roc Nation, Armand de Brignac champagne, and Tidal.
This new valuation would also restore Kanye West's billionaire status after the financial fallout from his partnership losses in 2022.
Kanye West's financial declarations come as he gears up for the release of his forthcoming album, Bully. The album, which follows the 2021 rollout of Donda, has been teased on social media in recent weeks.
Additionally, Kanye West continues to expand his Yeezy fashion empire, recently launching the YZY SL-01 sneaker and announcing plans for a women-focused YZY division. The rapper has also adopted a minimalist pricing strategy, with items reportedly capped at $20.
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