Taylor Swift lent her voice to narrate a promo video honoring three of US female athletes participating in the 2024 Paris Olympics. The promo video, telecast on August 3 during NBC's Primetime Olympics coverage, saw Swift singing praises about sprinter Sha'Carri Richardson, gymnast Simone Biles and swimmer Katie Ledecky.
Swift narrated words of inspiration over a video montage of the three athletes representing Team USA at the 2024 Olympics as her track Style played in the background.
“Never be afraid to show them who you are, especially when the whole world is watching. Because there is no one way to be the best. No one way to inspire everyone else who will someday follow. You do what you love. You love what you do. You believe in your style, whatever it is. Katie, Sha’Carri and Simon… Three American stars. Three different visions of greatness. Tonight, in Paris.”
The promo ad was met with positive reviews from Swifties, with one person tweeting:
Some people praised Taylor Swift for her moving words, calling it a "perfect message" for the US athletes.
"these words from taylor swift are so inspiring. what an amazing video about the olympics," one person tweeted.
"A perfect message for the team," another added.
"Taylor would make an amazing addition to the Olympic Team! Her words are so inspiring and remind us to embrace our true selves. Can't wait to see her shine on such a big stage!" a netizen commented.
"Such a strong message omg," another user said.
Others commended the ad for sending a positive message.
"I wish I could click love on this 1000 times such an amazing ad!" a user commented.
"best ad i’ve seen in forever," another netizen wrote.
"Icons supporting icons we love to see it," someone tweeted.
"Chills!!!! Love this so so much!!!!" another person added.
Simone Biles used a Taylor Swift track during the U.S. Olympic team trials
Simone Biles used Swift's Reputation track Ready For It during her floor routine at the U.S. Olympic team trials in June 2024. The video, posted by NBC, gained praise from the singer.
"Watched this so many times and still unready. She’s ready for it tho," Taylor Swift tweeted.
The Paris Olympics, which started on July 26, saw Simone Biles win three gold medals in vault, team final, and all round. Swimmer Katie Ledecky won two gold medals at the Paris Olympics, which increased her tally to 9 gold medals, making her the most decorated female Olympian in the US.
Sha'Carri Richardson lifted a silver medal in the women's 100m sprint and will compete at the women's 4x100m relay next.
Taylor Swift is gearing up for her three-night The Eras Tour in Vienna from August 8 to 10. Following this, the singer will perform her second set of dates in London from August 15 to 20.
After a three-month break, Taylor Swift will embark on the last leg of her tour in Canada from November 14 to December 8, 2024. The last show will happen at BC Place in Vancouver nearly two years after she kicked off the tour on March 17, 2023, in Glendale, Arizona.