"The ethical billionaire" - Fans react as an Eras Tour crew member shares Taylor Swift's handwritten note to him which came with a $100,000 bonus

Taylor Swift recently concluded her Eras Tour on December 8, 2024, grossing a record $2 million in ticket sales, as per the New York Times, the singer celebrated its success by distributing significant bonuses to the tour crew. A crew member recently shared that they received a handwritten note from Swift along with a $100,000 bonus. Thanking the crew member, Taylor Swift wrote in the note:

“Thank you for you superb work on the U.S. leg of The Eras Tour!! Your well-deserved bonus is $100,000. Love, Taylor.”

As soon as the picture of the same went viral on social media, several netizens started sharing their reactions, as many were left surprised by Taylor’s gesture. The picture of the note along with the news was also shared by an X user, @PopBase, to which, one X user also called her an “ethical billionaire,” and said:

“Oh taygiver the ethical billionaire that you are.”

Others also had a similar reaction, as several other comments read:

“How kind! The bonus was very generous, but a taking the time to hand write a thank you note...that really says a lot!” wrote one social media user.

“I’m no swiftie, but this is awesome,” added another person.

“What a queen, certain artist could never,” stated one netizen.

“She is such a generous queen!” said another fan.

On the other hand, many social media users also applauded Taylor Swift for her move, calling it a “life-changing bonus.”

“What an incredible gesture of appreciation from Taylor! That's a life-changing bonus,” wrote one netizen.

“Holy s**t, Taylor just changed someone's ENTIRE LIFE with one letter. Who gets a $100k bonus AND a personal note from a global superstar? This isn't just generosity - it's next level human kindness. Absolute QUEEN move,” said one internet user on the post.

“Btw this was a BONUS…. like they got 100k on top of their salary !! Taylor always takes care of her dancers/singers/crew,” added another netizen.

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Taylor Swift distributed bonuses worth over $197 million to the crew of her Eras Tour: More details explored

Taylor Swift left social media buzzing with surprise and admiration after reportedly awarding over $197 million in bonuses to her team following the success of her Eras Tour. According to People magazine's report on December 9, the bonus was shared amongst all tour crew, spanning a wide range of roles.

This included truck drivers, caterers, merchandise staff, the light and sound crew, assistants, carpenters, security personnel, choreographers, hair and makeup artists, instrument technicians, and the video production team. Furthermore, the publication also reported that Swift distributed a whopping $100,000 to all of her Eras Tour truck drivers.

Michael Scherkenbach, founder and CEO of Denver, Colorado-based Shomotion trucking company, which was a part of the Eras Tour, told People in August 2023:

“The typical amount is $5,000 to $10,000 each. So this large amount is unbelievable. These men and women, they live on the road. They sleep during the day and work all night. It’s a gruelling task. They leave their families, and young children for weeks. For Taylor’s tour, they’ve been away from home for 24 weeks."

Taylor Swift’s Eras Tour, which began on March 17, 2023, in Glendale, Arizona, captured global attention as she performed across the United States and traveled to countries like Mexico, Brazil, Japan, Australia, and several European destinations. The tour concluded on December 8, 2024, with a final performance in Vancouver, Canada.