On October 16, 2024, Beyonce took to Instagram to claim the Woman Of The Year title for herself, captioning her post "My WOTY". The singer's Instagram post comprises a carousel of her photos, however, it is the comment section of her post that has garnered a lot of attention.
Queen Bey's WOTY post is filled with Instagram comments that read "Thank you Beyonce," in furtherance of the viral meme which uses the same phrase. The phrase gained popularity as a meme after TikTok users noticed a pattern of singers crediting Queen Bey in their thank-you speeches during award ceremonies even for albums that don't feature her collaboration.
Hence, the phrase became a trend and people started to thank the Halo singer on occasions like sneezing or submitting an assignment. Commenting using the viral phrase, Instagram users took over the Countdown singer's comment section:
Internet users also started thanking Queen Bey for occurrences in their lives like passing a test:
Some internet users not only thanked the Single Ladies singer generally but also requested the singer to fix their issues:
Beyonce got teary-eyed watching her mother win 2024's Woman of The Year Awards
The Glamour Woman of The Year Awards 2024 took place at The Times Square EDITION, New York on October 8, 2024. The ceremony honored Queen Bey's mother, Miss Tina Knowles, alongside Travis Kelce's mother, Donna Kelce, Selena Gomez's mother, Mandy Teefy, and Billie Eilish's mom, Maggie Baird.
As Tina Knowles accepted her award, videos from the ceremony showcased a tear-eyed Queen Bey. Moreover, Tina, while tearing up herself, talked about motherhood in her acceptance speech and mentioned:
“I’ve been so blessed in my life to do many things. I’ve had many careers, but I’ve always said that the best job that I’ve ever had is being a mother."
"I am a musician first"— Beyonce comments on creative projects while launching business ventures
In an interview with GQ dated September 10, 2024, the Brown Eyes singer was asked if her business ventures fulfill a different kind of urge as compared to her creative pursuits. The question was asked with respect to the singer launching a hair care line called Cécred and a whiskey brand called Sir Davis in 2024.
Responding to the same, Queen Bey stated:
"I am a musician first. It has always been my priority. I didn’t get into anything that could take away from my artistry until I felt I was solidified as a master at my first love, music."
She also mentioned that when she started Cécred, she wanted it to be recognized for what it did for real people and their hair. Hence, she made the conscious decision to not appear in the brand's ads, allowing the brand's first impression to stand on merit instead of her influence.
Brands like Ryanair have also used the "Thank you Beyonce" meme on their social media accounts, boosting the popularity of the same.