Shark Tank season 16, episode 4, released on November 8, showcased brands that impressed the sharks and shared inspiring stories. One of them was Moonies, a men's underwear brand founded by Karissa and McKay Winkel, featuring a hole in the back. Despite their humorous pitch, they left the show without a deal.
They didn't have adequate sales to back their product, nor did they know their market size because of the uniqueness of their product, which didn't feel safe enough for the sharks to invest. Kevin offered to buy their entire company for 150K, but they refused to accept his offer. Fans of Shark Tank took to X to react to Moonies, the brand.
"Moonies. Swimwear that shows a little piece of your butt. I’m out," said one fan.
"Good Job #Moonies!!! So glad you two didnt sell your patent. Yaw do need to get on the stick tho. Too many money-making holiday moone ideas for the holiday season. Christmas, Hanukkah, New Years and Valentine's Day Moonies to the gay community. Chop chop get to it," another fan added.
"Too many holes in the #Moonies strategy," a third one added.
"Trust your butt... I mean, your gut! Moonies made the RIGHT move not giving up such a large stake to Kevin. I’ve made a similar mistake with investors and had to work hard to correct it. Trust your gut!" another wrote.
Some fans of Shark Tank questioned if people would be comfortable enough to wear those at the beach, given their risque nature.
"Moonies who is going to buy those," an X user wrote.
"Ewww how did moonies get on shark tank imma throw up," another X user wrote.
"While my wife would probably be scarred if she saw me in moonies - I LOVE when products are so impressively creative and unique!" commented a fan.
"You CANNOT convince me that Moonies is a product men would rush to buy - especially because they have only sold $1,000 worth of swimsuits," another fan said.
Moonies pitch on Shark Tank season 16 episode 4
Karissa and McKay entered Shark Tank episode 4 looking for $150K for a 35% stake in their company. However, they had only sold products worth $1000. That was because they wanted to keep their product a secret until they procured a patent for its design, which they said they received only a month before they came to the show.
Mark was the first one to say no to the deal because he was unsure of the market size for such a product. The second one to get out was Daniel, the guest shark, because he didn't see the hustle. Lori asked them if they were getting feedback on those when they wear them out on the beach and Karissa said yes, they got a lot of compliments.
When Lori asked if people wanted to buy them or were just complimenting them, Karissa said a woman came to them asking if she could purchase them. But that wasn't enough for Lori so she was out too. Robert also stepped out of the deal for the same reason.
Kevin said he wouldn't invest in their company but was ready to buy their patent 100% for $150k. To this, the couple said they would do so for an additional $5 royalty on each piece sold, which Kevin refused. After a small discussion, the duo revised their offer and were ready to give the company up for $500k, but Kevin didn't want it.
New episodes of Shark Tank season 16 come out every Friday, at 8 pm, on ABC.