Bravo’s new series titled Sold on SLC will debut on December 4, 2024, showcasing luxury real estate transactions in Salt Lake City, Utah. The show centers on Jennifer Yeo, CEO of Presidio Real Estate, and her team of agents as they operate within the city’s growing housing market.
Set against the unique Latter-day Saints (LDS) community, the show covers the interactions, ambitions, and professional lives of the brokerage team as they work to close high-end property deals. The series will air on Bravo and can be streamed on Peacock the next day.
The trailer for Sold on SLC offers insights into the season. It highlights three key elements that define the show: the “Jenn commandments” that guide the brokerage’s conduct, guest appearance by The Real Housewives star Lisa Barlow, and the competitive dynamics within the team.
Key Highlights from Sold On SLC trailer
1) The "Jen Commandments" set the tone for the brokage
The trailer introduces Jennifer Yeo’s brokerage guidelines, humorously referred to as the "Jenn commandments." These include directives like:
“Thou shalt never let emotions ruin a deal,” “Thou shalt always be selling,” and “Thou shalt not steal my agents.”
These commandments are designed to set expectations for behavior and loyalty within the team. Jennifer focuses on professionalism in every deal and her objective is to form an organized and efficient team.
As seen throughout the trailer, the regulations are set up to handle typical real estate issues, including agent competition and maintaining a balance between personal and professional dealings.
2) Guest appearance by The Real Housewives of Salt Lake City star Lisa Barlow
The Sold on SLC trailer also features a guest appearance by The Real Housewives of Salt Lake City star Lisa Barlow. In one scene, Lisa discusses her specific home requirements, which include a guest house, a spray tan station, and an in-house salon.
Beyond real estate consultations, Lisa shares her take on the level of drama in Salt Lake City, saying:
“Did you think the SLC had enough drama with the Housewives?”
In response, Jennifer hints at the intensity within her own team. Lisa’s appearance provides connections between RHOSLC and Sold on SLC, illustrating the overlap of social circles and client relationships that shape both the Bravo shows.
3) High-end properties and tension among agents
The Sold on SLC trailer showcases some of the luxury-priced homes in Salt Lake City and emphasizes how the agents at Presidio Real Estate manage to sell them. In the clip, CEO Jennifer Yeo is seen working with her agents, including Tyna Edwards, Malaysia Fua, Matt Jones, Sarah Martindale, and Kenny Sperry. They all share banter that at times turns into playful competition for closing deals.
The backdrop of the Latter-day Saints (LDS) community adds a unique layer to their interactions, shaping both their professional conduct and personal connections.
As seen in the trailer, the team faces various challenges. Whether it is about negotiating with clients or resolving a conflict between fellow members, the cast openly discusses and overcomes the problem.
Sold on SLC premieres on Wednesday, December 4, at 9 pm ET/PT on Bravo, right after The Real Housewives of Salt Lake City. New episodes will air weekly on Bravo and will be available for next-day streaming on Peacock.