"Still growing" - Shark Tank investor Mark Cuban discusses the success of his companies and investments

Celebrities At The Los Angeles Clippers Game - Source: Getty
Mark Cuban attends the Round 1 Game 2 of the 2024 NBA Playoffs between the Los Angeles Clippers and the Dallas Mavericks (Image via Getty)

Mark Cuban, investor and entrepreneur, is widely known for his role on ABC's Shark Tank, where he has invested in various businesses over the years. In a recent interview on Fishbowl Pod with Jules Terpak on December 17, 2024, Cuban discussed his ongoing success and investments, acknowledging that many of the companies he has supported are still growing.

Referring to his successful track record with ventures such as Beatbox Beverages, Dude Wipes, and more, Cuban noted:

"I have companies that are still growing you know, I'm well, I'm a little bit ahead now."

Cuban explained how his approach to investments, combined with the growth of his companies, has yielded significant results, even if he hasn’t always received immediate financial returns.


Mark Cuban reflects on the growth and success of his investments from Shark Tank

Investment philosophy and growth over time

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Cuban mentioned the distinction between market-to-market valuations and cash-based returns. He noted that many of his investments have yet to generate immediate cash profits but increased in value significantly over time.

Cuban cited the case of his investment in Beatbox Beverages in Shark Tank's season 6 episode 6, in which he invested $1 million for a third of the company.

While Cuban's ownership stake in the company has been diluted, he pointed out that Beatbox Beverages had raised funds at a $150 million valuation, making his stake worth about $22.5 million.

This served as an example of his long-term investment strategy, where the growth of companies is put above immediate financial gains. He said:

"When your companies are growing and they’re raising more money and expanding cash, they’re not cashing out to their investors at all. So it’s not a bad thing at all, but people like to make that into a big deal like, ‘Oh he’s losing money on Shark Tank.’ No, I’m doing great.”

Cuban emphasized that although his companies may not be cashing out immediately, the increase in value due to their growth is a positive sign of success.


Successful ventures: From Dude Wipes to Panoramic

Cuban highlighted some of his successful investments, like Dude Wipes, in which he invested $200,000 for a 20% stake in the company in season 7 episode 4.

He said that the company hasn't raised any further funding since his investment, but the company is expected to generate sales of $150 million to $200 million this year and has a valuation of about $200 million.

Additionally, Cuban discussed his involvement with Mush, an oatmeal company that he described as thriving in the market. Mush appeared on Shark Tank's season 9 episode 12.

He also mentioned his sale of Panoramic for $22 million, which further illustrated the financial success of his investment portfolio. Panoramic was featured on the show's season 5 episode 16.


The value of Shark Tank beyond financial success

Cuban emphasized the broader impact of the show, noting the show’s role in educating and inspiring new entrepreneurs. He explained:

“The value in Shark Tank… is like genuinely how much it’s educated and inspired a whole generation.”

Cuban clarified that his motivation for being part of the show is not solely driven by financial gain but by the opportunity to assist in the growth of businesses and help foster entrepreneurship. He further explained:

“I don’t do the show because, hey, I’m getting great investments and I can make a lot of money.”

Cuban underscored that his involvement in the show is primarily aimed at contributing to the entrepreneurial ecosystem, rather than just achieving personal financial success.


Catch new episodes of Shark Tank every Friday at 8 PM ET on ABC, and stream them anytime on Hulu! Don't miss the latest business deals and entrepreneurial insights.

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Edited by Prem Deshpande
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