"Worst presentation ever"- When Shark Tank judges slammed a pitch on the show

Mark Cuban's confrontation with two medical professionals on Shark Tank's season 5 premiere in September 2013 created one of the show's most memorable moments. Drs. Albert and Richard Amini pitched RoloDoc, seeking $50,000 for 20% equity in their physician social network platform. Their application promised secure medical record sharing and direct messaging between doctors and patients.

The pitch spiraled downward when they failed to explain their revenue model, security protocols, and user acquisition strategy. After several attempts to understand their platform, Cuban made an unusual move. He said:

"Worst pitch ever. You didn't show us anything about social media. You showed us profiles and talked to us about emails. You didn't tell us at all about how you were going to get there."

Barbara also agreed with Cuban. None of the five Sharks invested in the project, and the brothers left without any deal.

---

Mark Cuban calls doctor brothers' pitch 'worst ever' on Shark Tank season 5

Shark Tank entrepreneur Dr. Albert Amini opened the presentation by explaining RoloDoc as a mobile application for doctor-patient communication. Their platform would serve as a medical directory while facilitating secure medical record transfers.

The brothers tested their application with 50 medical professionals before the show. They wanted to create a middle ground between services like ZocDoc, which served 5 million users, and Sermo, which connected 300,000 verified doctors.

When the Shark Tank investors asked about their strategy to attract physicians, the brothers mentioned social media features without specific details. Barbara Corcoran pressed them about their marketing plan. The brothers could not provide clear answers about how they would build their user base.

Kevin O'Leary asked the Amini brothers to explain what made their platform different. Dr. Albert responded simply by saying,

“What we're trying to do is bring social media and the social network to the medical profession,”

The brothers struggled to explain their security protocols for protecting patient information. Lori Greiner raised multiple questions about their system for checking doctor credentials. The Sharks wanted to know how the platform would make money.

Mark Cuban focused on their repeated use of terms like "social media" and "security" without substantive explanations behind these features. Shark Tank investors challenged the Amini brothers about their grasp of social media features.

"You keep saying social media, but this is all one-to-one communication," Cuban said to the doctors.

This was the moment when Cuban stepped away from his chair and walked up to the brothers. Face to face with them, he delivered his verdict about their presentation quality. The other Sharks shared similar concerns. Barbara Corcoran stated it was the "worst sales presentation" she had heard.

Shark Tank investor Kevin O'Leary showed initial interest in the concept of medical communication. However, he withdrew from consideration when the brothers could not explain their revenue model. O'Leary made his stance clear with a pointed comment.

"Protein is never wasted when a death occurs. I don't mind sacrificing a couple doctors if it means the next couple doctors can make me money," he said.

---

Aftermath

As per Shark Tank Blog, RoloDoc project failed to move beyond its testing phase after the show aired. The website displayed blank pages in several sections, including their FAQ page. The brothers had created their Facebook presence just a week before their TV appearance. Their lack of established online presence matched the concerns raised during their pitch.

The Amini brothers returned to their medical practices after their Shark Tank experience. Dr. Albert continued his work as a surgeon while Dr. Richard pursued his medical career. Their attempt to merge healthcare with social media remained incomplete. The platform was never launched for public use.

Cuban referenced this pitch in later interviews with CNBC. He explained why this presentation stood out among hundreds he had seen.

"The problem was, they didn't have a business. All they had was a list of buzzwords. They used 'security' and 'encryption' and 'email' and 'social media.' The more questions I asked, the less they had in response," Cuban told CNBC.

---

Shark Tank season 16 is airing on ABC network.