Popular live streaming star Adin Ross declared in a recent collaborative broadcast with Kick CEO Ed Craven that he will be broadcasting boxing events organized by his boxing promotion company, Brand Risk Promotions, exclusively on Kick, starting in January 2025.
To those unaware, there has been much speculation regarding Ross' future with Kick after he recently claimed that he was going to leave the platform indefinitely, and potentially start broadcasting on Twitch.
In a clip from Ross' livestream with Ed Craven, the latter can be heard asking the streamer where he would like to host his broadcasts in the future:
"So, Adin, where are you going to stream, then?"
Ross jokingly said that he might move on to Twitch, before continuing the banter and asking if that hurt Craven's feelings:
"I don't know, maybe Twitch. Oh, that hurt your heart, didn't it? I love it."
The streamer then stated that he would like to stream boxing fights organized by his boxing promotion company, Brand Risk, on Kick itself:
"Nah. We'll see, bro. Obviously, you know, look, nah, I'll be real. I'm doing Brand Risk on Kick."
Adin Ross expresses gratitude to Ed Craven for being supportive of Brand Risk Promotions during recent stream
Adin Ross has been associated with Kick after signing a landmark deal with the platform in March 2023, which Ross claimed was the biggest deal in streaming history at the time. However, after more than a year and a half with the platform, speculations began rising in November 2024 that Ross might be considering leaving Kick.
In December 2024, this was officially confirmed by Ross, who also stated that he was "going to fully focus" on being reinstated on Twitch, where he is currently banned.
Expressing his appreciation for Craven's support and belief in Brand Risk promotions, Ross said:
"Eddie, you've been nothing but so right to me as a partner in this sh** and you're great, bro. You believe in Brand Risk and I know you want to see this sh** go to the moon. I think we'll make something so big out of this, bro... We're going to Brand Risk on Kick, one million percent, no matter what."
Minecraft YouTuber TommyInnit recently called out many content creators, including Adin Ross, in the first episode of his new series, This Is The Internet. In the episode, he called Ross "ugly" while discussing the Kick star's gym progress over the past year.