How much does Caitlin Clark make from endorsements? Fever star's earnings, broken down

The ANNIKA driven by Gainbridge at Pelican 2024 - Previews - Source: Getty
How much does Caitlin Clark make from endorsements? Fever star's earnings, broken down (image credit: getty)

Caitlin Clark is in the middle of the offseason, but her name is still mentioned in league circles. After a terrific rookie season, the Indiana Fever star proved that she's made for the league and can make a big impact on her colleagues and the next generations.

With all the attention she brought to the WNBA, money came in from sponsors. According to Sportico, Clark made $11.1 million this year — 10th among the top 15 highest-paid female athletes of 2024.

Considering that her WNBA salary is $76,535, almost 100% of her earnings this year came from endorsements and sponsors. She's the only basketball player on that list, which is a testament to her impact and how sought-after she is by brands.

Tennis star Coco Gauff leads with $30 million, followed by Eileen Gun with $22 million. Nelly Korda, who played with Clark in a recent Pro-Am, is eighth with $14.4 million while Simone Biles is just ahead of Caitlin thanks to the $25K difference in their salaries ($135K against $100K).

After securing multiple NIL deals during her time at Iowa, Clark continued working with different brands as she became a professional. Among them are Nike, Gatorade, State Farm, Wilson, Xfinity and Lilly.

The Oregon-based company announced that Clark would have a signature shoe before the start of her WNBA career. She signed an eight-year agreement with Nike worth more than $3 million annually.

Caitlin Clark named to Forbes 30 Under 30 list

Caitlin Clark keeps collecting wins off the court and her impact on the game is still highlighted by major companies. Forbes added her to its "30 Under 30" list in sports.

Napheesa Collier and Angel Reese were the only two female basketball players to make the list last season, along with the NBA's Anthony Edwards. Clark and NBA champion Jayson Tatum headline the Class of 2025, which includes LSU star Flau'Jae Johnson and New York Knicks point guard Jalen Brunson.

"The first overall pick in 2024's WNBA draft, Caitlin Clark led the resurgent Indiana Fever to their first playoff appearance in eight years while breaking the league's single-season assists record and earning Rookie of the Year honors," Clark's profile reads.

Clark had an excellent rookie season and if she keeps improving, the rest of the WNBA will have a lot to deal with.

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Edited by Victor Ramon Galvez
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