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WNBA champion Sabrina Ionescu has seen her signature Nike Sabrinas rise in stock in recent seasons. Several NBA stars have worn it, and a past tweet of her asking fans on X (formerly Twitter) to get her a photo of one worn by an NBA star has gone viral.
Sabrina Ionescu, in a tweet dated November 11, 2023, is seen asking fans to get her a photo of her Sabrina 1s worn by Boston Celtics' Jrue Holiday. It appeared that Holiday, at that time, wore a pair of her iconic shoes during a game against the Brooklyn Nets, and she needed a picture and had to ask her fans to get it for her.
"Can someone get me a close up of @Jrue_Holiday11 Sabrina 1s he’s playing in rn?!?! I NEEEEED THEM"
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Her shoes have become one of the most worn shoes in the NBA, based on a recent report showing that they are second in terms of minutes worn. It was, however, eclipsed by a mile by the late Kobe Bryant's shoes.
Furthermore, on the financial side, her shoe has been hugely successful despite Nike facing struggles during the first fiscal quarter of this year. A post by "Boardroom" on Instagram conveyed how it was a hit for Nike.
"In a recent earnings call for Nike, it was revealed that Sabrina Ionescu's signature Swoosh series has grown 'roughly five times' in revenue over the last year," the posts said.
Last season, she led the New York Liberty to its first and only WNBA title. So, it's no surprise that her merchandise is a hit.
Nike to launch Sabrina Ionescu's third signature kicks in the Fall of 2025
Sabrina Ionescu has seen her profile increase, and this has also helped the popularity of her iconic sneakers grow. As a result, shoe giant Nike is tapping into that soaring demand to release another line of her signature kicks, 'The Nike Sabrina 3.'
According to sources, the shoe is scheduled to arrive in the fall of next year, 2025. And while there are no official prices yet, fans are eagerly anticipating as the first two signature sneakers were hugely popular and delivered on their lofty expectations.
