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#3 Stone Cold
A wrestler who was the face of the new WWE Attitude, Stone Cold helped Vince McMahon lead WWE into and to win the Monday Night Wars with WCW. His career as 'Stone Cold' still helps Vince and WWE to sell Austin 3:16 shirts out of the WWE Shop like hot pockets, so many years later.
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The influence that Stone Cold had on the wrestling business can only be compared to that of Hulk Hogan earlier and Cena later, as all three defined a time in the field of Sports Entertainment and Wrestling. His feud with Vince McMahon introduced the concept of the Heelish Mr McMahon into WWE and kept the WWE Universe enthralled for the better part of 5 years. His popularity knew no bounds as the reception he received for WWE fans is just not something seen anymore. The fans cheered him on as he took on the evil boss, with the don't care attitude and Jeans shorts.
Stone Cold also starred in a number of movies, though he did not find the same success there. However, he remains one of the wealthiest wrestlers of all time at $50 Million Dollars according to Celebrity Net Worth.
