#2 AEW's Underdog Status
There's been this weird undercurrent with ECW and that it feels like the second coming of ECW. While WCW was the one everyone talked about, it was ECW who was the most creative in the 1990s led by Paul Heyman. They broke all the rules and did things that were unheard of in professional wrestling. They were the real alternative.
While AEW does have a billionaire backing them, the similarities are quite interesting. If anything, there is an "us vs. them" vibe going on. People tend to favor the underdog and it's no different for All Elite Wrestling. And it's true people want a legitimate alternative in the industry and they are finding it in AEW.
While that goodwill they earned may run out, it's still burning bright and that's going to be driving the company forward in the days to come.