#5 Fans trying to dictate the direction of storylines
Vince McMahon would be the first person to attest to the pitfalls that come with engaging fans through social media. Like any other powerful tool that exists, or has existed in the past, using social media is a double-edged sword. While you have a direct channel of communication to your target audience, you also open yourself to the myriad of diatribes against the company and the product.
John Cena's last PPV's name revealed by Kurt Angle? More details HERE
Constructive criticism aside, the fans today often engage in bitter, vile conversations, often criticising the product put on by wrestling promotions. Worse, they often try to dictate the direction of the storylines, and force the company to go in a different path than originally intended.
While it is not always wrong — as seen with Daniel Bryan’s ascension to the top, the fans force companies to put on a product that would pacify their sense of right or wrong. Instead of enjoying the product the companies put on, the fans often try to muscle them into submission, and force them to go in a direction they deem appropriate!