10 Wrestling Geniuses you probably didn't know about

#2 The Undertaker

The Undertaker has shown great business savvy and understanding of fan behaviour over the decades

The Undertaker is one of the smartest people in the wrestling industry. Not necessarily for any kind of exceptional intelligence, but for his incredible business savvy and his understanding of the importance of change and adaptability as a wrestler.

Have you ever wondered how the Undertaker as a wrestler and as a gimmick managed to stay relevant for such a long period of time without going stale? It was because he changed here and there with enough frequency that he always felt fresh and different from how he was before.

From changing his color scheme from grey to purple; to growing out a goatee and changing his attire; to adding new moves to his match routine, the Undertaker showed just how smart he was by constantly staying on top of fan reactions.

With so many wrestlers being routinely criticized for being monolithic and slow to change and evolve, the Undertaker is a breath of fresh air in that he changes and adapts so often that even the smallest differences can have a major impact on his perception and his image.