Santino Marella
There were fewer more fun-loving characters in WWE in the last 15 or so years than the Italian supremo that was Santino Marella.
Winning the Intercontinental title on his debut - apparently plucked out of the crowd in his hometown to take a crack at then champ, Umaga - he quickly captured the hearts of fans around the world.
Santino would, of course, later become known as a comedy figure in WWE - but a good one at that - raising smiles as recently as the 2020 Royal Rumble with his surprise cameo.
Vince McMahon
How could we put together a list of this type without including the boss himself? Mr Vince McMahon's role in the industry of professional wrestling will likely never be eclipsed. At times controversial, but always daring, risky and willing to do whatever it takes, McMahon helped build a multi-billion dollar enterprise that has dominated the wrestling landscape for decades.
Many will say that, comparing a young Vince McMahon to the version of today, aged 74, shows that WWE's figurehead can't go forever... but you try telling him that!