#4 Should win the WWE Championship: Brock Lesnar can appear on both RAW and SmackDown on the road to WrestleMania
Brock Lesnar has been nothing short of brilliant since his return. He is evidently having a lot of fun as a babyface, and fans are excited to see him appear on WWE shows. This was not a reception when he made sporadic appearances a couple of years ago.
Given the reaction towards Lesnar's current gimmick, it would be a wise decision to have him appear on television as much as possible before his current contract expires.
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Winning the WWE Championship at Elimination Chamber will enable him to regularly appear on RAW in addition to his guaranteed appearances on SmackDown. He is bound to be on the blue brand due to his title feud with Roman Reigns.
It is unlikely that the company will miss the opportunity to give him a good reason to appear on the red brand as the top champion.
#3 Shouldn't win the WWE Championship: Underwhelming title run for Bobby Lashley
It is worth noting that it has been less than three weeks since Bobby Lashley won the WWE Championship. Even then, his victory over Lesnar came on the back of a surprise attack from Roman Reigns. Losing the title at Elimination Chamber would cause a major blow to Lashley's overall credibility.
Fans have wanted to see both the former MMA fighters involved in a compelling feud for over a decade. It would be a shame to limit their potential rivalry to a one-off encounter that ended in an unclean finish.
Instead, WWE should use this opportunity to help elevate Lashley as a top superstar, and allowing him to have a decent run with the title would be the first step in that direction.
Recent reports suggest that the company is planning another match between Bobby Lashley and Brock Lesnar in a mega event scheduled to take place at MSG next month. Maybe it would be better if the WWE Championship changes hands in that in-ring encounter.