#1 She Is Very Over With The Fans
One of the many problems with the female talents during the Divas Era is that most of the women lack character and are seeming presented as one-dimensional talents. Sure Michelle McCool and Layla (known as Team Lay-Cool) as well as Vickie Guerrero were over with the WWE Universe to some extent, but they were few, far and between.
These days, each of the female talents have a unique character, whether it's Sasha Banks' The Boss to Bayley's kid-appeal Hugger to Asuka's Geisha Girl to Charlotte Flair's The Queen to Ruby Riott's Punk Girl to Carmella's Jersey Girl to Alexa Bliss' The Goddess to Mandy Rose's Blonde Bombshell to Naomi's glowing entrance, these women have various personalities unlike the generic good girl babyface or the mean girl heel during the Divas Era.
Lynch's The Man has resonated with the WWE Universe with her anti-hero demeanor which in large part as served as a foil to the likes of Ronda Rousey, Stephanie McMahon and even Triple H with her no-holds-barred attitude. She has been one of the frontiers of the Women's revolution. She, along with the likes of Banks, Bayley etc, have changed how the Women's division has been viewed in the company. In addition, she can play the babyface and the heel with equal success. The fans absolutely love it and can thank Lynch for putting the WWE Women's Division to a whole new level.