#2 He’s built as an unstoppable force
How do you put a title on a man who has been hailed as an unstoppable force, and then make him lose the title later on when required?
This will be a big challenge for the WWE, as it took them a lot of work to make Lesnar lose the championship in a convincing manner where he didn’t look weak, and Roman Reigns still came out on top. If their plan is to do the same with subsequent unstoppable forces, then it could prove to be boring.
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Reigns was a good choice for a champion as he was a fighting wrestler who seemed more mortal than both Lesnar and Strowman. Hence, he was chosen ahead of Strowman, and each match that a wrestler would have had against Roman would make the fans believe that either one could win.
With Strowman being a champion, squash matches would make the championship matches and main events repetitive, and if Strowman has longer matches during his championship reign where his opponent would stand an equal chance, then dropping his dominance at such a point would result in damaging his image as the Monster Among Men.