3 WWE Superstars who were happy about turning heel & 3 who weren't

#2. Former WWE Champion Dean Ambrose: Unhappy about his heel turn in 2019

Former WWE star Dean Ambrose (Jon Moxley) turned heel for the first time in years in late October 2018. What made it worse was the circumstances surrounding that heel turn.

Dean Ambrose had just made his WWE return after spending most of 2018 on the sidelines. Two months later, Universal Champion Roman Reigns vacated the title, revealing that he was set to have his biggest bout yet - one against leukemia.

The shocking moment seemed to unite the entire wrestling world, and there were legitimate tears on the ramp when Roman Reigns embraced his fellow-Shield brothers Dean Ambrose and Seth Rollins.

However, by the end of the night, it was an entirely different tone. Dean Ambrose turned on Seth Rollins, getting an immense amount of heat.

It's hard to blame Ambrose/Moxley since he knew it was a bad idea from the start. Seth Rollins told Yahoo! Sports in an interview that neither he nor Ambrose were thrilled about the idea of the heel turn. He explained why:

"The way that affected Ambrose, that wasn’t really his best look. No one wanted to see us fight each other, we had been through that, it didn’t feel good. I was upset, he was clearly upset and people didn’t want to see it, they wanted to see us be brothers and care about each other," said Rollins. (H/T Fightful)

In hindsight, Dean Ambrose was right to be unhappy with WWE. But as we found out later in 2019, there was already a great deal of frustration on a personal and professional level at the time.

WWE's handling of his heel run only made it worse, and he respectfully completed his contract before making the jump to AEW in mid-2019.