#3 Randy Orton (was in multiple factions)
The Viper has been a mainstay in WWE for almost two decades now. He is widely regarded as one of the biggest Superstars of all time and his accomplishments speak for themselves. Orton is a multiple-time World Champion and is one of the greatest heels to ever step foot in a WWE ring.
It goes without saying that he has surpassed his father in terms of popularity by a mile. Orton joined Evolution in 2002-03 along with Batista. The young gun soon became The Legend Killer and won his first World title in 2004. Shortly after, he was kicked out of Evolution.
Years later, Orton formed The Legacy with Cody Rhodes and Ted Dibiase Jr. The trio ran roughshod on the RAW roster for a long time. Orton was also a part of The Authority in 2013-16 and later joined The Wyatt Family.
Orton's stint with Bray Wyatt ended with the duo feuding on the Road to WrestleMania 33, with Orton defeating Wyatt to win the WWE title. Currently, Orton is working as a singles competitor on WWE RAW.