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#3 Rusev
Rusev Day was one of the most popular gimmicks of PG Era. Rusev’s merchandise became very popular among the fans, and it was the perfect time to establish him as a top face of the company. However, the company waited for many months before turning Aiden English against him.
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He then feuded with his former friend. This was the first feud of Rusev where he was the face. Since his debut in the company, he has been playing the role of heel. At first, he was unstoppable. He defeated many top superstars in the company, but after some time, he became a jobber.
Now things have changed as he is a face now and his Rusev Day gimmick is still popular among the WWE Universe. However, the only problem is the way WWE is booking him.
At WWE Crown Jewel, he faced US Champion Shinsuke Nakamura without any build up for the match. This shows us how the WWE is treating him in the company.
