#3 Which brand will he appear on?
Currently, the Bray Wyatt vignettes have been airing both on RAW and SmackDown. Each week we get to see a new video on RAW, and the next night SmackDown shows the same video again.
One of the biggest questions, and a very genuine one here, is whether Bray will be appearing on RAW or SmackDown once he makes his in-ring debut. Though with the new "Wildcard" rule, the brand exclusiveness isn't really that big of a deal, Bray being assigned to one brand won't suit his character.
A former WWE writer just went after JBL for his comments HERE
Bray is closest to the supernatural characters that we once got to witness in WWE, like The Undertaker, Kane, Boogeyman, etc. With him supposedly playing a half human half demon character, it would be strange to see him follow the brand separation rules.
I can still see Bray mostly appearing on RAW after he debuts, but him appearing occasionally on SmackDown would be a good boost for the blue brand.