#2 Is he a Heel or a Face?
Naturally, if we consider the new scary monster-looking appearance of Bray that he revealed on RAW last week, the common consensus would be that he will be playing a deadly heel whom everyone would fear.
But this is the best part about Bray's new gimmick that there are so many hidden layers of his character that there is a possibility that he might even be a face who unleashes the monster whenever things go out of hand.
Before unleashing his Demon, Bray told us that there is still some darkness left in his mind, but he can control it now. If this is indeed true, he might actually be a babyface. But we'll have to wait whether Bray controls his Demon or it the other way around!
There are plenty of ways Bray's character can be developed, and I'm very excited to see which path does WWE choose. Let's all cross our fingers and pray that WWE does not mess this up.