4 reasons why Dean Ambrose's heel turn was perfect

#1. WWE played with our emotions

Fans were shocked by Ambrose's heel turn.

Just ask yourselves. When was the last time a heel turn shocked everyone in the arena and garnered a heat for the heel in this magnitude in WWE main roster? In NXT, Tomasso Ciampa's turn on Johnny Gargano was of this magnitude but that was on NXT and is a story for another day.

WWE capitalized on Roman Reigns' hiatus and the WWE fans' rejoice on the remaining Shield brothers capturing the RAW tag team championship. After the roller coaster of emotions the crowd had gone through, it was a very bold move to turn Dean Ambrose heel. However, WWE pulled it out perfectly. The arena turned from ecstasy to pin drop silence. The audience was speechless while Ambrose delivered blows on Rollins.

The impact of this turn was so huge that WWE's Facebook page is bombarded with hate comments on the lunatic fringe.